The social media and the entrepreneur

If an entrepreneur is a social media platform, what would he be? He would be a mix of the popular social media we see these days. As much as every entrepreneur is unique, every social media network also has its respective strengths and interesting features. We can pick a thing or two from each platform and blend them in moulding the qualities of a business owner.

Let’s merge these social media features with the characteristics of an entrepreneur and see how it will develop. So, familiarise yourself with each platform and learn how you can utilise them in your business.

1. He creates a vision board like Pinterest

Pinterest is a visual board where you can group photos according to a particular theme or topic. It’s a beneficial tool for companies that sell products because they can post pictures of their items here. Moreover, even service-oriented enterprises can take advantage of Pinterest because they can link back their photos or graphics to their website.

An entrepreneur is a visionary. He visualises things way ahead before they happen that he can easily spot when an opportunity knocks on the door. Many brands and companies introduce a new idea and concept through a visual board to share what they have in mind. At times, it is hard to describe something in words, and images send a strong message that can instantly capture one’s interest.

2. He networks like Facebook

When it comes to the number of users, Facebook is at the top of the game. It has billions of users that are scattered all over the globe. It is the primary platform people use to get in touch with friends and acquaintances, announce an event, sell products, form groups, and promote various causes and businesses. There’s also high engagement as users can express their reaction, such as “likes”, comments and replies on posts. In Facebook, it’s about relationships, which can be either personal or business.

Similarly, an entrepreneur expands his network for the benefit of his venture. Building bridges and making connections are part of the business landscape, which many entrepreneurs adhere to do. To keep himself in touch with people, he engages with them in various ways that can effectively bond his brand with his customers.

3. He builds a reputation like LinkedIn

LinkedIn is a network of professionals that link colleagues, companies and clients. It also provides a rich resource of professional interaction through the LinkedIn groups. Often, it helps users find jobs and companies scout for new talents. Mostly, user profiles feature their career and work experiences in this platform. They also share links or notes that are useful to the business world.

Reputation is one thing that allows clients to trust a business or an entrepreneur. Thus, business owners see the value of building a respectable name that will help their ventures last for long. Users, both individuals and corporations, engage in LinkedIn because this social network is distinctly known as a serious kind of platform. Similarly, entrepreneurs want to show others that when they do business, they truly mean business. They want to present to their clients that they are professional in dealing with people and in carrying out its offerings.

4. He keeps up with trends like Twitter

Twitter is heavy on the use of hashtags # to highlight the trending conversations of the day. These conversations happen in a wide array of audiences, not necessarily friends or acquaintances. Every post is limited to only 280 characters, but that’s where one’s ingenuity in conveying a compelling message comes in. Many brands use Twitter to promote their sites by linking their posts to a more detailed page. Twitter users can also include images, videos, and polls to their posts. Most users get their news updates and express their opinions through Twitter.

To get the pulse of the market, business owners keep up with trends and listen to the current needs of the people. An entrepreneur can briefly explain about his brand to a wide audience and always speaks of his business. He can be direct to the point, crafting messages with his customers in mind. He provides an avenue where people can gather and give feedback.

5. He illustrates well like Instagram

Instagram is all about images and brief videos. Because photos are more compelling than texts, more and more people prefer to share things and memories with the use of pictures or short clips. They also easily attract attention compared with plain words. More and more brands turn to Instagram to share photos of their products, services, graphics, and moments.

Milestones and celebrations are important in the business journey. Various occasions, including trying times, are remembered because they make the entire adventure more memorable. Entrepreneurs highlight wins and challenges and learn from each one of them. Just like Instagram, he conveys his ideas and objectives to his staff, clients, suppliers and partners by providing a clear picture of the end goal.

6. He demonstrates like YouTube

YouTube is one of the most popular sites for videos. Businesses take advantage of YouTube’s features by sharing corporate videos or instructional clips. It has become a great platform for telling a story with moving graphics, giving rise to a new breed of social media influencers, the vloggers. Often, YouTube has become the go-to platform to watch impressive talks and training videos where people can learn new skills and improve their capabilities.

The best way to attract more and more people to a particular venture is to show the various benefits that the company has when it comes to delivering goods and services to its customers. An entrepreneur does not hesitate to demonstrate the advantages of his products, expertise and offerings to those who may benefit from them. He acts as an expert in his field, imparting pertinent information that customers need to know.

7. He leaves traces like Google+

When it comes to SEO and searchability, Google+ is a good pick. Although there are many users in Google+, this social network is not as utilised as other platforms. However, it is still used by individuals, groups and companies because of its Google brand, which leaves a footprint in the worldwide web that allows posts to appear in searches. It has circles and communities where users with the same interests can interact well.

Similar to Google+, business owners want to leave behind their imprints through their business, good works and impact on society. They want their ventures to be visible and easy to access by those who need their products and services the most.

When it comes to circles and groups, entrepreneurs also recognise the need of surrounding themselves with like-minded individuals. Therefore, they see the advantage of joining organisations like EO Melbourne, where they can share and amass valuable business insights from others.

Many of these platforms have their respective metrics when it comes to measuring page traffic and engagement. Business owners also recognise the importance of having metrics in their ventures, which can help in decision-making and strategic directions.

Social media networks have their own life. Every platform changes over time, depending on the needs and wants of people. New platforms emerge almost every day, and more and more users converge in these networks. Likewise, enterprises, their owners, markets industries and the entrepreneurial journey transform in accord with the shifting business landscape.

Entrepreneurs can learn from these platforms, not only as a tool to promote their brands but also as a guide on how to become an effective business owner. They can develop and hone their qualities and characteristics based on the features of these various social media platforms and the way they attract countless users to their sites. Like social media that acts as a hub for people across the globe that have varying interests, entrepreneurs bring together people, creating connections and establishing relationships.

An entrepreneur spelled out

What is an entrepreneur? Dictionaries describe an entrepreneur as someone who starts and runs a business venture. However, every entrepreneur may vary from one to another, depending on their capability, preferences and work style. Still, business owners need certain qualities to help them through the stumbling blocks and challenges that the entrepreneurial journey poses to them.

Let’s spell out the makings of an entrepreneur and see how each quality can help a business owner grow and develop. These are characteristics that you can learn to cultivate in yourself or your team members. Other entrepreneurs who have been on the journey for quite some time have exhibited these qualities or have cited them as among the important tools for the survival and longevity of one’s career in business.

E – Energy. The journey can be quite exhausting with all its ups and downs. Business owners are human beings, too, and they also feel tired and burnt out at times. All the responsibilities can sometimes put you under so much stress and pressure. There may be days when you have to work for very long hours. That is why a good dose of energy is constantly needed to fuel the drive. Where can you draw energy to keep your vigour and strength going? Look at your source of joy – it may be your family, loved ones, friends, interests, hobbies, places or achievements – and take time to be with people and things that you love the most. That can bring inspiration and motivation to move ahead in your journey.

N – Newness. There are times when you feel you’re stuck in a rut, and things have become a routine. You neither advance nor regress, and you end up experiencing a plateau. It’s good to introduce something novel and fresh, whether as a personal experience or as a business concept. It could be a new product or service, some addition to your workspace, a different strategy, or another passion that can make your mind more creative. Travel to new places, talk to more people and expose yourself to new things that can add value to yourself and your venture. Who knows? You might come up with fresh ideas that can rejuvenate your soul and rekindle the passion for your work.

T – Tenacity. Persistence and determination are key ingredients in the business journey. There are moments when nothing seems to happen, and the end of the tunnel looks too far. When things turn south and frustrations set in, the tenacity to move forward is often helpful for that needed boost. The resolution to not give up despite the lack of positive signs can enable one to reach the goal and produce good results. Sometimes it takes time for things to bear fruit, which is why the drive and steadfastness to move forward is important in the entrepreneurial path.

R – Risk-taking. They say, “no guts, no glory” and “no pain, no gain”. One cannot dive into entrepreneurial waters and wade through the terrifying waves without the courage to take the risk. It may look scary at the onset because you can either win big or lose big. Business owners invest their money, time, effort and resources even when they run the danger of not succeeding. Ideas may not fly as expected or there may be circumstances beyond one’s control that can adversely affect the business. But failure only happens when an entrepreneur does not bounce back from missteps and attempt to do things right. He braves the unknown and sets up a plan to turn things to his favour.

E – Excitement. The entrepreneurial journey has highs and lows, peaks and valleys, and incline and decline. But most of the time, it is one fun adventure. For some, it is like a roller-coaster ride. Challenges, sacrifices and problems are never absent. But whatever experience it brings, the important thing is for a business owner to have the positive outlook to enjoy the journey. He exudes with so much enthusiasm and excitement that he infects people around him – his partners, staff, suppliers, clients and stakeholders – with such delight and enjoyment that work is no longer work but more of a pleasurable thing to do. He loves the thrill of creating and solving problems, knowing there’s a wonderful scenario waiting at the end of the journey.

P – Productiveness. You feel exhausted working long hours, mulling over an idea or problem. But things are not in order, and your mind is wandering. Despite all your efforts, you still feel you haven’t accomplished anything. There’s no point in working too hard and spending too much time doing various things when the outcome is not productive. The key is to be strategic in utilising time and keeping the cost low to produce the needed results. What is important is to be efficient in propelling the business to greater heights. An entrepreneur works with the end goal in mind, and he plots his direction and set up systems to get to that goal faster and with efficiency.

R – Resourcefulness. What would you do when you don’t have the raw materials or when things you expect go wrong? That’s when resourcefulness comes in. A business owner is inventive enough to find solutions to various problems. When a wall keeps one from going ahead, an entrepreneur makes a way to get to his end goal through positive means. He can’t take no for an answer. He uses whatever is available to turn things to his favour. There are no dead ends, only detours to another route that will lead him to success.

E – Enhancement. A business owner never settles with what is the usual and strives for continuous progress. He spots opportunities for improvement to better himself, his business and his people. Sometimes, entrepreneurs also experience a slump in their venture, whether they are internal or external challenges. But they learn from their mistakes, recover from their fall, and strengthen themselves. On the other hand, even though things look bright and steady, entrepreneurs take steps to upgrade their capabilities, increase their yield and enrich themselves.

N – Nosiness. Curiosity may kill a cat, but it can save an entrepreneur. He always wonders, showing interest in people around him and in things that can affect his business directly and indirectly. Socrates once said, “The only true wisdom is in knowing you know nothing.” A wise business owner acknowledges that he doesn’t hold the answer to everything. Because of that, he constantly questions and learns from the people around him. He looks at the bigger picture and gets into the details to fully understand any situation.

E – Encouraging. Leadership is a quality that entrepreneurs possess. They lead their staff, set the vision and goals, and make decisions and strategies that are advantageous to the business. Entrepreneurs, with all their mistakes, learnings and wins, inspire others when they endeavour to overcome any obstacle thrown in front of them. They encourage their team, provide hope to their clients, and support others who are also along the entrepreneurial track.

U – Unpretentiousness. Humility is a significant quality that can help entrepreneurs build relations with other people. Despite all the achievements and recognition, an entrepreneur stays humble and unassuming, recognising that there are always other people better and smarter than him. He acknowledges the efforts of his team and treats his staff and clients as partners in the journey. He surrounds himself with individuals who can add value to his character and his business. An example of this is by joining professional groups like EO Melbourne, where he can learn from others.

R – Revolution. Along with innovation and risk-taking, an entrepreneur is brave enough to disrupt the status quo by creating alterations in the industry. He is not afraid to modernise and reform society through his business. He welcomes change and utilises it to build opportunities. Thus, he revolutionises ideas and turns things around. In areas where there are still no clear paths to take, he creates a road for others to trudge after him.

These are what make up an entrepreneur. He may not acquire all these qualities in one go. However, because the business journey is an ongoing process, he can develop many, if not all, of these over time. He is like a precious stone that gets polished through the years. Still, there are countless facets of an entrepreneur that we need to uncover. How about you? How do you spell out ENTREPRENEUR? Share your thoughts below.

Playing footy in the field of entrepreneurship

There goes the kick, and the ball made its way to the goal post and earned a score. It’s fun to watch your favourite sport, whether on TV, online or live action because it can take away some of the stresses that are wearing you down. When it comes to sports, Australian football is one of the most watched events in the country with its millions of followers.

The excitement of the play can be contagious. More and more people can get hooked on the sport. However, apart from the adrenaline rush that the game provides, there are also some lessons you can pick from playing footy. Surely, there are certain skills and tactics in Aussie rules that you can apply to the entrepreneurial field. Take a look at them and see which ones can help you be on top of your game.

Grip the ball: put your hands on your business

Get a good hold of your business and learn the different aspects of running it. You can strategise well if you are hands-on with your venture. Take into account all necessary information, finance included, about how to manage your enterprise and make important business decisions based on them. It also pays if you know your brand inside out. Constantly communicate with your clients and prospective customers to get the pulse of the market. Like the ball that becomes part of a player, an enterprise is an extension of its business owner. Learn the ropes of your trade and take the lead in bringing your business forward.

Be one with the team: pick the right people

Many business owners accentuate the importance of hiring the right people in their team and nurturing the right business culture. Always align your goals with your team and share the vision, mission and values of your business with them. Find like-minded people that can become part of your business. Join organisations like EO Melbourne that can help you develop your enterprise. Listen to mentors that can coach you during your journey, and cultivate people that you can groom to become future leaders of your company. If there’s anyone that may not fit into your group, find solutions to deal with the setback.

Mark with your eyes: focus on the prize

Never leave your eyes on the prize. When things seem strenuous and the journey burdensome, keep in mind what you have envisioned in the first place. Surely, there will be difficulties. They may often weigh you down or dishearten you. Various factors can get you blind-sided and distract you from the path you have taken. But do not waver on your resolve and persist with determination until you have accomplished what you have planned to achieve. Do regular huddles with your team to gauge how close you are to your target. Deliberate the data pertaining to your business and listen to what your gut tells you. Then plot your tactics and map out your gameplan.

Catch it nicely with your palm: put safety nets in place

Once you have marked the ball with your eyes, have the necessary skills and tools to catch it safely. Plans can go awry. Things can go beyond your control. Circumstances can suddenly turn to your disadvantage. Make calculated risks, create backup plans and come up with safety nets that will allow your business to withstand complexities. Lay down the necessary support system needed to seize opportunities and bear the influx of demand. Don’t overpromise and underdeliver. Stay true to what your business can hold. Know your capacity and work around your capabilities.

Release with ease: be flexible

To be able to make a good move and a winnable kick, a player must first release the ball. There may be alterations in your business and your industry landscape. You have to learn to adjust your business to these changes and make the bold move to be the one to disrupt your industry. Open your mind to various possibilities and consider various options. Learn to modify your strategies to be able to adapt to internal and external environs. It’s good to anticipate things in advance so you can position yourself accordingly and prepare for what may come your way.

Point your toes at your target and kick hard: build momentum

Move towards the target to help you acquire your goal. Then bring all your force to launch your business to greater heights. Entrepreneurs invest not only their money into the business, but they also put in their time, talents and passion. They face different kinds of challenges and sacrifice their lives to make their ventures prosper and serve those they deem to serve. If you are eager to make a score, bring your business to the direction that will help you achieve your dreams.

Follow through: follow-up your actions

One good move is not enough. No one can claim success and let it die. There has to be advancement and growth as you go along. Walk the extra mile when you have reached a milestone. Pick up the phone and make daily calls. Acquire new knowledge and proficiencies. Hone your talents and leadership skills. Take part in learning events, such as those provided by EO, to increase your capacity and that of your business. This growth is not just for yourself but also for your people, clientele and other stakeholders. If you have scored a win, assess how you can take your business a notch higher. Sometimes, the danger is not in failing but in settling with what is good when you can aim for the best.

Dodge the opponent: don’t let your guard down

Know your opponents – their strengths, weaknesses, capabilities and downfall. This opponent can be your competitor in business, a disruptor in the industry, a staff member that does not fit your culture, or it can be your fear or lack of confidence. Examine what it is that provides a negative force in your enterprise that prevents you from attaining your objective. Once you have identified this opposing energy, find a way to tackle it. Look at things from different angles. Don’t rest on your laurels. Even in the face of success, always anticipate possible problems to avert a crisis.

Pick up fast: bounce back after a fall

You will stumble, take a misstep, trip over, or plunge in a pitfall. Don’t let a mistake stop you from getting to your goal. You may get bruised or injured, but there’s no use crying over spilled milk. Instead, lick your wounds, take time to recuperate and get back to the game once you have mended. The best way towards success is to recover from a gaffe. Ponder on your weaknesses and understand areas that may expose you to vulnerabilities. Work on those aspects, learn from the experience and allow it to strengthen you and stretch your entrepreneurial muscles. Many say that when you’re down on the ground, there’s no other way to go but up.

Run swift: persevere and keep going

As much as running is an important skill in football, so it is in business, figuratively speaking. Time is of the essence, and to be a frontrunner in the game, you have to move fast. Be agile and aim for a goal because every score counts. You can achieve victory through small wins. Just run towards your vision and bring your business further. It might be tiring, leaving you out of breath, but once you get towards the goal and make a score, the reward cannot be equalled.

To top all of these, don’t forget to enjoy the game and have some fun. You can often get wrapped up in your business world and become too serious in your venture that you often wear yourself out. Even when you are toiling, relish the experience. It doesn’t matter if you are working round the clock as long as you are passionate about what you do. Still, harmonise your business with other aspects of your life, such as your family, community, and other interests. Remember that the game is not just about yourself. It is also about your team, your opponents, the league and the spectators. So, bring your best into play and get ready to kick some balls and hit a score.

Fishing ideas for your business

Running a business and bringing it to success is like going on a fishing expedition. It takes a lot of discipline and patience to be able to catch something. The business landscape is a sea of challenges and opportunities where entrepreneurs can either sink or swim, depending on their ability to fish well.

For a hefty catch and great results, there are various steps to follow in both fishing and managing a business. It’s not as easy as sitting on the edge of the water and waiting for something to take on the bait. Sales, income and profit do not just come pouring into your venture. There are several things to be done before you can get some fish in the bucket or positive numbers on your books. And it takes a lot of hard work. Also, having a plan is a big help in overcoming the difficulties. Below are some fishing tips that you can entrench into your business techniques to achieve more successes.

1. Research about fishing: Gather data and information

Catching a fish is not just out of pure luck. Preparation is key to such success. The best way to prepare yourself before you jump into the water is to get as many information as you can that will help you plot your strategy. It’s best to consult an expert on the field, whether it’s in fishing or in the industry where you belong, to mentor you on the best way to get your catch. Take a look at the numbers, survey your market, and keep your ears open.

2. Choose location: Scan your business environment

Location. Location. Location. It’s important in business, and so is in fishing. What is the best body of water where you can get plenty of finds? You start fishing, literally and figuratively, in a zone where you are most familiar with and can do outstanding work. And, of course, where fishes abound. Ergo, before you select a location, make sure you have done your research well. Then use those data to your advantage and make your way to your fishing area.

3. Learn about fish species: Familiarise yourself with the market

What kind of fish or market is rich for the picking? Know well the types of fish you want to catch so you can pick the right bait to dangle before it. There are several creatures beneath the waters, and you should know which ones to target. Get your plan of attack right. Make your pulse steady and feel the fish movements that they almost become an extension of you.

4. Know the rules: Prepare your documents

You cannot just set camp where you want and then cast your line. Every place has laws that regulate fishing. You need to accomplish permits and paperwork before you can even do the actual activity. The same thing is true with running a business. Make sure you are within legal bounds before you start operating. Get your documents ready so that you have nothing to worry about once things begin to keep rolling.

5. Safety first: Cover all your bases

Be prepared for the worst all the time. When you’re out fishing, take into consideration the weather, the water current, the surroundings, and other elements for safety precautions. Bring the right gear and wear proper clothes. Have some first aid kit on hand. If you’ve got a plan for your venture, you must come up with plans B, C, D, and so on and so forth. Put systems in place. Get the right tools. Hire the right people. Lay out your safety nets. Fill any gaps and loopholes that may ruin your fishing escapade or your business. Improvise, innovate and be inventive.

6. Prepare fishing paraphernalia: Equip your business

Have a checklist of what you need to prepare for your fishing activity. Make sure you have everything you need in your basket. Your business should have all the equipment that will make it run like a well-oiled machine. Hone your skills and those of your people. Join organisations like EO Melbourne where you can pick a lot of learnings from experts and fellow business owners. Create policies and set up the proper culture during the early stage of your enterprise.

7. Rig a fishing pole: Get all your departments running

Now, you assemble your hook, sinker, bobber, and the rest of the fishing line. Put together your team and get them into position. If you lack people or resources, simplify and set up a skeleton structure that will still keep your business running. The key here is that everything and everyone should operate in unison, like a single body. A good vision and a positive business culture will help unite your team towards a common goal.

8. Choose your bait: Strategize you marketing moves

How do you lure new customers or clients? What are the available strategies and tools that will establish good relations with them, entice them towards your business, and keep them there for the long-term haul? Once you understand their needs, you will know how to penetrate your market and position yourself to dominate that space. Again, put the best bait possible.

9. Cast the line: Put your business out there

Network. Be involved in your community. Go out and feel the pulse of the market. Make your presence felt so that people will be more aware of your business. You can’t catch a fish if you don’t cast the line. It may involve risks, but don’t be afraid to put your line in the water. You’ll never know what you have gotten yourself into unless you expose your business and launch it to the bigger world.

10. Assess your catch: Evaluate your results

Have a regular meeting with your staff. Check the numbers. Monitor your milestones. Get feedback from your internal and external stakeholders. Listen to what they have to say and discern the best way forward. Go over the reports and take them to heart. It’s always good to know where you can make improvements, as there is always room for growth.

Now, if you are excited to go fishing for your business keep these tips in mind. Don’t forget to pack loads of inspiration from the stories of our EO Melbourne members. It’s often a waiting game, but be patient for success to come. Hence, do everything in the right season and for the right reason as you embark on this entrepreneurial escapade.

15 things that illustrate the entrepreneurial journey

One’s entrepreneurial journey may differ from others. However, there are patterns, challenges or wins that may resemble other people's business experiences. These similarities are key learnings that can prepare upcoming entrepreneurs for the impediments ahead. It is to convey to those on the starting line that there are mavens who can relate to their trials and are willing to help them out.

That is the essence of EO. If you have browsed through the stories shared on this site, you will find inspiration from the people who braved tough times to make their businesses grow. They have mentioned certain elements or pieces to help us grasp their entrepreneurial passage better. Some of these experiences you can relate to a particular item that can provide a visual illustration of how a business journey unfolds. It will help you to fully comprehend what is to come and how you can approach your entrepreneurial voyage with the right attitude and mindset.

Take as much stuff as you can on your journey. There’s no weight limit when it comes to bringing some best practices and learnings from your entrepreneurial adventure. We got some ideas from the stories of EO Melbourne members. So, pack up the best insights that can help you get to your destination.

1. Canvas

Entrepreneurship is about creativity. Whether you are in an artistic field or a rigid discipline, you create something. Every stroke you do, every colour you put, every line you draw helps form a creative picture of what you want to achieve in the long term. Not every part of the portrait may be lovely. There may be some blots here and there – mistakes you’ve made, circumstances beyond your control, or a sudden turn of events that may lead you south – but you can always do something to add a touch of beauty. Your experiences, good or bad, make up for a magnificent masterpiece that others can admire.

2. Lens and magnifying glass

As an entrepreneur, you get to see what others don’t see. You see an opportunity, you spot a promising talent, or you visualise your end goals. Vision is an important aspect of running a business. And while you look at things at a macro level, you also need to pay attention to the details. It’s not just about checking your financial books or processes. You also need to take a look at relationships, connections, and people. Perspective is another thing. Your entrepreneurial lens can help you make your sights clearer if you consider various facets of your industry, positive or negative. Even when things may not work out well for you, you can take a look at things from an optimistic, yet realistic standpoint.

3. Sports team

You win some. You lose some. You learn from both winning and losing. Being in a sports team is like traversing through stumbling blocks and obstacles. It’s a matter of endurance and discipline. You have to go through rigorous tests, trails, and training sessions to strengthen your entrepreneurial muscles. To put them to good use, you need to get into the arena, inside the playing field. Running a business is also comparable to coaching a sports team. You lead a group of players that can help you earn a score. Teamwork is essential to winning a game. Having a strategy is key to unlocking potentials to success. When victory comes, you celebrate and move on to prepare for the next game.

4. Blueprint

Careful planning is needed to build a good structure. And it goes the same for business. Albeit there may be instances where a business is born out of unexpected circumstances, a good plan is still needed to allow that business to expand and grow. A well-thought-of blueprint will ensure all the significant features of an enterprise are in place to be able to construct an impressive edifice.

5. Building tools

If the entrepreneurial journey is comparable to a blueprint, it is also relatable to building tools. These construction devices will put together the different parts of a building. As small as the nuts and bolts can hold all the pieces in place. Proper implementation is necessary to carry out an effective plan. The tools will help you execute your strategies to build up to your goal. Eventually, if you want to have a strong enterprise that can last beyond its startup stage and longer, proper facilities have to be in place – systems, processes, products, services, people, branding – that will serve as your foundation, posts, walls, doors, flooring, ceiling and façade.

6. Rollercoaster

Founding a business and making it grow is not a steady climb. Even the most successful of businesspeople also falters at times. They are not immune to hardships and difficulties. There will always be highs and lows, ascent and descent, peaks and troughs. Certain parts may make you nauseous, but just be patient because you’ll eventually get to the end line. All you have to do is buckle up, prepare yourself and enjoy the ride.

7. Train or bus

How are you going to drive your bus? Who are the people aboard your train? Being a business owner is a leadership role. You are the captain, and you decide on the speed and direction of your vehicle. Decision-making is something that entrepreneurs do day in and day out. Part of that decision is choosing the people that should be on your bus – your team, your partners, your clients or customers, your suppliers - and which way you should take. There are twists and turns, so you have to be alert at all times.

8. Bamboo tree

Nurturing and managing a business is also likened to cultivating a bamboo tree, specifically a moso tree. It doesn’t show growth in the first few years. But when it does, it grows at an accelerated rate. Success does not happen overnight. That is why patience and endurance are needed to reap the harvest that you have painstakingly planted. Moreover, a bamboo tree exhibits resilience. The entrepreneurial journey is often unpredictable. Ergo, an entrepreneur must be pliable enough to steer his business to the proper course. His flexibility is a strength that allows him to adapt to changes in the wind’s direction.

9. Timepiece

Like a timepiece, being in the entrepreneurial tracks means you have to be constantly in motion. Every second, every minute, every hour is significant. Entrepreneurs value the sense of urgency as they put a premium on time. There may be different kinds of timepieces, as there are various types of businesses. There are sports watches, collector’s items, or funky clocks. Regardless of its design or price, each timepiece tells time. There may be huge companies, startups or medium-scale enterprises. Then again, all of them go through ups and downs in delivering the product or service they provide to consumers.

10. Jungle

It’s the survival of the fittest. There are harsh environs as well as unfriendly inhabitants. Getting into the business space is not easy at all. Competition, turbulent industries, internal struggles and unpredictable market changes make up for the tough terrain. The learning experiences may vary, but most of it, you learn by doing. Thus, getting a mentor to guide you through the trail is advantageous in outlasting the entrepreneurial jungle. You have to be strong in facing risks and threats to your business. Resourcefulness and adaptability will help you subsist in ferocious surroundings.

11. Ocean

Apart from the wild, the business journey is also comparable to the ocean. You have to brave rough waters and tumultuous waves to get your entrepreneurial ship to port. There are instances wherein you have to either sink or swim. Business owners battle out the dangerous waters to get to safe harbour. Not many endure their entrepreneurial voyage. Some collapse, while others go bust. Some are consumed by competition. But the unrelenting ones make it big, and they make it to shore.

12. Waves and boulders

Rocks are hard materials. But with the non-stop hitting of the waves at sea, it is often deformed. Over time, those waves can drive a hole through a stone. The same with running a business, it requires tenacity and determination to achieve one’s goals. There may be hiccups and missteps, but they are not barriers to triumphs. The way to success is to rise each time you fall and to keep going. There may be some hits and misses when it comes to achieving feats. But as long as you continue to strike and never give up, you’ll eventually hit the mark.

13. Mining

Conquest in business is like mining for precious minerals. You cannot fully discern the business landscape unless you get into the tunnel. Victory does not present itself in the onset. You have to dig deep and work hard to find it. You can only find what you are looking for if you keep digging. With that, you have to continue even when you seem to be facing a blank wall. Who knows? Maybe your next blow on the earth will uncover mounds of gems.

14. Heart rate monitor

Trudging the business path may often be lonely because those who are not in your position cannot totally comprehend what you go through. But a business owner is not totally isolated from others. Having a business entails dealing with people – partners, teammates, suppliers, clients, and prospective customers. As an entrepreneur, you have to be sensitive to the people around you. It’s not true of what others think that a business owner has no boss. The customers are the boss, and there are plenty of them. That is why you need to feel the pulse of your market to adjust to their modifications. Even if you may reach a certain point of success, you still have to be constantly cognizant of their needs and wants. Monitoring them will warn you of possible dangers.

15. Puzzle

Getting into business is like solving a puzzle. There are various pieces that you have to put together. Most enterprises spring out from a pain point or need. Your business should provide the answer or solution to such necessity. Not all pieces may arrive at the same time. They come in bits, and you sometimes need to look for them. Once you get all the pieces right, you can put it together and achieve your goal.

What item represents your business journey? What lessons can others get from your experience? How about the learnings you get from other business owners? Read their stories and be inspired by their entrepreneurial adventures. Embark on your own voyage with this knowledge in mind.

Bumper stickers for entrepreneurs to get them going

Getting caught in a traffic jam can sometimes be stressful or boring. When the flow seems slow-moving, how do you keep yourself amused on the road? Take a good look at your surroundings to get an idea or two. Better yet, read those bumper stickers that can sometimes be funny or inspiring. People often put them out for others to know who they are or what they believe or represent. As an entrepreneur, what do you want to convey to others behind you, who are on the way to their entrepreneurial journey?

Here are some lines that you can stick on your vehicle bumper and inspire those who are at the crossroads of their lives. These are tips gathered from EO Melbourne members we have interviewed. Budding entrepreneurs or those who are contemplating to start a business can learn a thing or two from the following passages. Those who are ahead can pass it on to others. Nevertheless, it’s a good cue for anyone who is on the business path.

1.) Fuel your drive. Go passion forward.

Passion. It is a powerful word that we get to hear a lot from business owners. Passion is the fire in the belly that makes them go through obstacles and stumbling blocks just to do what they desire the most. Passion is the fuel that gets an entrepreneur moving, even when things don’t seem to work out well for them. In fact, one learning they kept on repeating is “do what you love and love what you do”.

If you are still at the beginning of your journey, load up with lots of passion. That will provide you with the needed boost to propel you forward. If you’re somewhere in the middle or farther on your journey, passion is what will give you the energy to recharge and face insurmountable challenges and disappointments. Also, passion can be contagious, but it can die down if you don’t nurture it. Hence, hold on to it while you can, and generously share it with others.

2.) Plan ahead. Chart your route.

There are stories wherein a business took form under unexpected circumstances. Sometimes, opportunities come, and the best thing to do is to grab them before they drive away. So, you often start without a clear picture of what’s ahead. On the other hand, there are entrepreneurial journeys that are premeditated. Careful thinking and preparation are done right at the beginning. You know perfectly well what you want and where to go before embarking on a business adventure. Either way, whichever point you are in your entrepreneurial track, planning is a vital component that allows a business to stay afloat, to grow more and to achieve big goals.

Goal-setting and planning are pertinent lessons that EO Melbourne members have picked from their learning events. True enough, it is crucial to know the route towards your destination. Do research. Gather data. Come up with a checklist. Map out how you will arrive at your goal. It’s a good feeling when you know exactly where you are heading and how to bring your business to that point. Planning can even help you accelerate things to get there faster. That will also prepare you for the twists and turns that you may encounter along the way.

3.) Take courage. Face your fears.

Some entrepreneurs admit that there were things that scared them when they started their businesses. There may be a few who were more daring as they began at a young age because they had little or nothing to lose. But as they mature, certain things begin to worry them. For instance, cash flow, debts, problem employees, and the changing business landscape can keep them up all night.

Courage is one characteristic that makes entrepreneurs stand out above the rest. They face their fears and take risks because they want to carve their respective paths. Even when the ride ahead seems tumultuous, they continue to move forward with the determination to arrive at their next stop. Don’t be afraid to fail. Be disruptive. Innovate and challenge yourself. In the end, what you do will make a difference in your life, in others, and in society.

4.) Stay in the positive lane. Wear a smile.

The entrepreneurial journey is like a roller-coaster ride. It’s not a straight path. It goes through peaks and troughs, potholes, and sharp curves. There will always be situations and instances that can dishearten a business owner, especially with all the effort they pour into their ventures. Amidst all the disappointments, positivity is a quality that can make the experience more colourful and less dreary. To do this, focus on what you’re good at, as well as pleasant things around you. If there are bumps and problems in the path, be solution-driven. There’s always a light at the end of the tunnel. Follow that light instead of staying in the dark.

Another thing that entrepreneurs picked from EO is to be grateful for all the things they experience, good or bad. There are countless reasons to thank for every day. Even dreadful and difficult situations can mould you to become better and stronger. Take a moment to think of those things and be thankful for what they have brought to you and made you become. And smile often.

5.) Never give up. Drive on.

For others, it may sound like a cliché. But for entrepreneurs, it is a grain of wisdom that they need to consume every day. Persistence, perseverance, relentlessness, determination, patience, tenacity, endurance, and the list goes on. All these words are summed up in one mantra: “Don’t give up”.

Having your own business is often akin to going into battle. You battle it out with the business landscape, with your competitors, with people around you, and, most of all, with yourself. In business, there are those who quit after the first year of operation. Some ventures don’t fly in the initial stages. But those that survive and last long are those that persist. Success does not happen overnight. There may be traffic jams, but keep driving, and you will eventually get to your destination.

6.) Work hard. Make it happen.

Victories and achievements don’t just come knocking. It takes a lot of hard work to earn them. Business owners become successful because they spend sleepless nights to make the best, do the best and be the best in their spot under the sun. It is a reality that sacrifices have to be made for them to thrive in their ventures. The entrepreneurial trail is no easy voyage. They reap bountiful harvest because they sow the right seeds and cultivate them diligently.

There are no shortcuts to triumphs. You have to labour for it and invest in it – physically, financially, emotionally and mentally. Luck plays a small part in the equation. The huge chunk of it is in the hard work that you put into your business. You’ll never get to the peak unless you do the climb. And it takes more effort to go uphill than to go downwards.

7.) Find your tribe. Be a trailblazer.

Surround yourself with the right people, whether inside the business or outside of it. Join groups like EO Melbourne that can further help develop yourself. Having good companions will make your entrepreneurial journey more exciting and worthwhile.

One of the humps that business owners encounter in their ride is hiring the wrong people and not firing them too fast. Choose people that fit your organisational needs – skills, behaviour, attitude, passion – you name it. Once you have formed an impressive team, nurture it. Remember that as the business owner, you are also the leader. You are the trailblazer. Carve the culture you want to cultivate. Align your team with your goals. Develop your people. You hold the steering wheel in your hands, and you control the pedal with your foot. It is up to you to speed up or slow down, to go straight or go backwards, to make a stop or take a turn. Just make sure that your team is with you towards your journey’s final stop.

8.) Ask questions. You’ll get there faster.

To avoid getting lost, ask questions. That will take you faster to your destination. Sometimes, all it takes is one powerful question to generate the right answers, insights, and concepts that can help change the course of your journey for the better. Also, to ask is to acknowledge that you don’t have the monopoly of bright ideas. Humility is a good ingredient to becoming a good leader.

9.) Stop, look, and listen

Stop making noise. Look at your surroundings. Listen to others. Listening is one practice that many of our entrepreneurs mention time and time again. It is necessary for decision-making. Listening encourages openness. You also learn more when you hear the opinions of others. That is why we have two ears and just one mouth, with a huge brain in between.

Listen to your people. Listen to the market. Listen to your partners. Listen to your clients and customers. Listen to your loved ones. Listen to your body. By listening well, you know when to avoid danger or when to chase after an opportunity.

10.) Keep learning

Wherever you are in your entrepreneurial career, there is always room for improvement. You have to grow alongside your business. It is the natural way of things. Expand your knowledge, augment your skills, and enhance your capabilities. You can do this by attending as much learning events as you can, listening to experts, reading books, and exposing yourself to various situations that will stretch your entrepreneurial muscle.

Now, which bumper sticker will you put on your car window? Some of these might be reminders you need to repeat to yourself every now and then. Or, it could be that you have experienced them yourself that you want others to learn from them. So, what else can stall you? Start that entrepreneurial engine, get it going and rev off towards your end goal.

10 things about superheroes that you can relate to entrepreneurship

By now, you have probably read the stories of our EO Melbourne members on how they traversed their respective entrepreneurial paths. Many, if not all of them, went through arduous experiences to get to where they are today. If before, you would have probably asked, “how did they do that?” now, you might have exclaimed, “wow, they did all that!” Thus, it comes as no surprise if some people regard these entrepreneurs as a kind of hero, drawing inspiration from them.

We love great stories. We like to hear exploits of heroes who emerged as winners against all odds. Based on the stories we’ve read on business owners, there is something about superheroes that we can link back to entrepreneurship. They may not be entirely similar but there are certainly parallelisms between the two.

These past years, superhero movies banner the big screen one after another. Sure, those caped crusaders and masked heroes have awesome kick-ass moves that make us root for them, the same way we look up to those individuals who are now at the helm of successful businesses. But underneath the glitz and glamour, the cheers and the applause, there are insurmountable undertakings lined up for superheroes. How they hurdle all those obstacles is what thickens the plot, which we all crave to watch.

Let us take a closer look at superhero stories and spot the parallels with the entrepreneurial journeys of business owners.

1.  A superhero was once an underdog

Even heroes born with superpowers had been bullied or had to go through hardships at the early point of their lives. It was when they experienced being at the bottom that they felt the pain of those who were in the same boat as they are. That pain is often the wick that ignites the burning fire within superheroes to help others and save the world.

Based on the stories shared in the blog articles in this site, entrepreneurs, even those born in a family of business people, experienced several difficulties and adversities. Their pain points drove them to start their respective businesses and provide solutions to society’s problems. And as they started with their enterprise, the birth pains were constantly present. These sufferings can be a motivation that can push them forward to reach for their dreams and turn them into reality.

2. Testing the superpower and controlling it

Upon discovering the power they held, our superheroes didn’t jump out immediately and go about saving people. The biggest challenge in the onset was to master what their power could do and control the energy emanating from within them. Once they learn the extent of their power, that's when they make their debut to the public.

Starting a business does not mean it will yield profits overnight. It takes a bit of training and getting used to the environment before you get to grasp the ins and outs of running an enterprise. Don’t get frustrated if you don’t get to see the results you want in a short span of time. Learning is a continuous process. You’ll be able to get there with determination and relentlessness.

3. Symbols are significant

Superman has his red cape and “S” symbol. Captain America has the star. Batman has his bat sign. Each one of them has a costume and an insignia that enable people to identify who they are. People know who does the good deeds and whom to call for help. Those costumes also hide their true identity as superheroes do not want to brandish who they are.

Your brand is important to your business. It makes people identify and connect with your products and services. That is a significant part of marketing. But as you build your business and as you expand your empire, keep your feet on the ground. One piece of advice that entrepreneurs impart to budding startup owners is to stay as humble as they can despite the successes they garner.

4. Responsibilities, responsibilities, responsibilities

“With great power comes great responsibility,” Peter Parker’s Uncle Ben uttered in the Spiderman movie. Being a superhero is no joke. They work round the clock, responding to calls for help whenever they can. If you have been following the epic stories of superheroes, you’ll find that they often lose their family, friends and loved ones. And while they possess superpowers, they also have limitations. Those powers are intended for the good of others and not just for selfish gains.

Similarly, entrepreneurs have a lot on their plate. Besides, heading an enterprise is not a popularity contest. Owning a startup is a position of responsibility. Business owners have to oversee their team, ensure a positive bottom line, and supervise operations with utmost standards. For entrepreneurs, work is life. They are so passionate about their business that they often lose sleep over it. Accountability is one of the many things that we keep on hearing from business owners because it is necessary for achieving one’s goals.

5. Heroes save the world, but they also need to be saved

Superheroes save those who are in emergency situations. They fight crimes. They rescue those who call for help. They put out fires any time of the day. But have you observed that there are scenes wherein the superhero is often on the brink of defeat? Sometimes, a loved one would be able to save that hero. Despite their powers, they are often in need of heroes themselves.

Leading a company can often put one in a lonely position. Business owners oversee everything, but it seems that no one has got their back. Or so it seems. Behind every successful entrepreneur is a family or loved one that gives strength to keep the entrepreneur going.

6. It’s not just the cape – it’s the wind – that make superheroes fly

Caped superheroes can fly. But it’s not just that piece of clothing or their superpower that helps them fly high above the sky and beyond, defying the force of gravity. It is the wind that provides the force to propel them upward and soar like a bird.

Entrepreneurs attribute most of their successes to an effective team that helps them achieve their goals. Selecting the right staff members is one of the challenges that business owners face. However, once they are able to hire the people that perfectly fit into their business culture, they can do things by leaps and bounds.

7. Shield and armour are necessary for defence

Despite their powers and weapons, heroes still need some form of defence from attacks against them. Their suits, shield or accessories can help protect them from danger and minimise damage.

In business, some form of security and insurance is needed to protect one’s venture. One cannot know what may happen, so it’s always helpful to prepare for the worst. Entrepreneurs will go to certain lengths to protect their business, their ideas, their people, and their customers.

8. For every superhero, there is a villain

There won’t be a hero without a villain to face. It’s like a stamp needed for one to be a superhero. There is always someone that will make a hero’s life a living hell. Villains wreak havoc and create chaos for humanity. Don't they make the story even more exciting?

Even in business, there are so-called “villains” that create a dent in a brand or a venture. They can be competition, problem partners or employees, economic downturn, or even the business owners themselves. Sometimes, the setback can be the mistakes that entrepreneurs commit or internal struggles they have to battle out. There are demons to fight, whether internally or externally. Obstructions seem to be an ever-present entity in anyone's entrepreneurial journey. On the other hand, these obstacles also help mould entrepreneurs to be better individuals and stronger leaders.

9. Joining a league is an “in” thing

There’s the Justice League, the Avengers, and the X-Men, to cite some examples. We love it when heroes band together to fight a greater evil. There’s strength in numbers and the more diverse powers they can pool, the more undefeatable they become.

At some juncture in the journey, business owners realise the need to be with like-minded individuals that can relate to the struggles they are experiencing. This realisation led some of them to join groups like Entrepreneurs’ Organization (EO) Melbourne. EO has become a strong support system for these entrepreneurs through their forum, not to mention the continuous learnings that help hone their capabilities. Members of EO Melbourne emphasise the great value it brings to their business and personal lives.

10. The battle is endless

Many of these superhero movies have sequels or varied versions. That’s because their mission is ongoing. As long as there is a need in this world, superheroes are here to stay. Also, with new challenges in our society that are mirrored in these movies, expect additional superheroes to crop up in the future.

Most entrepreneurs say that the challenges never stop. At the same time, the learning is incessantly never ending. Every milestone calls for bigger expectations. For every victory, there is a new goal set. As they move towards expanding their business ventures, a new adventure awaits along their entrepreneurial journey.

Becoming an entrepreneur is an exciting prospect. People may have several misconceptions about owning a business. For some, it seems like a daunting thing to do. For others, they may deem it boring. There are a few that only see the successes entrepreneurs are reaping. Unless we read their stories and be inspired by them, we’ll never fully appreciate the colourful journey they are taking.

According to Christopher Reeve, the American actor who portrayed the role of Superman, “A hero is an ordinary individual who finds the strength to persevere and endure in spite of overwhelming obstacles.” And so is an entrepreneur.