Mentorship Story: Reflecting from the rearview mirror to drive forward on the entrepreneurial highway

To be a better leader – this is the goal this year of James Murray, Founder and Managing Director of Work Healthy Australia. And for him to drive himself forward in achieving this goal, he recognises the value that the mentorship program is offering entrepreneurs like him, who aims for continuous personal and professional growth.

James is thankful to have Steve Sacks, Chairman of Sonnant, as his mentor because of the value that their relationship has brought to James’ professional development. “My journey for my self this year is to become a better leader, which means to become a better listener. Steve has been very helpful. Even if I've only changed 1% or 2%, I attribute a lot of that to some of my conversations with Steve because he's just such a good listener,” James professed.

For both James and Steve, their mentor-mentee relationship is like a two-way street where they get to learn from each other and be inspired by what the other has done in his entrepreneurial journey, notwithstanding the differences they have in their respective phase in the journey.

Restoring things to make them more efficient

Steve has enjoyed being a mentor to James because of the many facets of entrepreneurship that James brings to the table. “I've enjoyed hearing James' agenda of activity, like the amount of stuff that he packs into a week is pretty inspiring. But I've enjoyed telling him to slow down as well. I've found great value in learning about a completely different sort of business sector. Well, it’s two actually, between the egg farm and Work Healthy Australia. And also, I like hearing about James' various non-work activities like his passion for old Saabs,” Steve shared.

Whilst Steve is learning from James’ involvement in such a diverse range of activities – both business and personal interests – he is also imparting with James some of his learnings from his entrepreneurial journey. “One of the things we've talked about has been around where James’ company is at now, with 70 staff members. I've taken a couple of companies from startup up to that number of people, and some of the challenges that you face when you get to around 25 and then around 50 are that the management structures typically need to change. Some of the control needs to devolve. Some of that I learned painfully and I think most founders learn painfully even if they hear it from somebody else. But I've tried to reflect on that in some of the conversations with James as he goes through that same challenge. I'm sure he'll get through it,” Steve said.

From Steve’s experience, James could draw out his thoughts and realisations and then apply them to his business, hoping to make it better, the same way as to making his Saabs up and running. “It’s helpful hearing about what you have to do at 25 people, which is a lot different than what you have to do at 50 and how different those businesses are because, for me, I've just been adding a couple of people at a time. I haven't looked at it like it’s 25 then 50. That reflective view, back in the rearview mirror, is helpful because as an entrepreneur, sometimes we don't want to let go of things, especially if they were like our favourite thing or they were something that we used to think we're good at. That ability to recognise that you've got to let some stuff go to let other people do well is a great experience to hear,” James reflected.

He added, “When Steve shares some war stories from a couple of the other business he was in – some of his tough times, the hard things that he's had to get through and the hard decisions he's needed to make – those are awesome learnings because typically in my experience, I've had to make every mistake to learn from it. Those are much cheaper lessons to work my way through, so I appreciate how genuine and how deeply Steve shares them with me.”

Slowing down but moving ahead to the future

Driving a bus loaded with a lot of people towards the goal can often be tiresome for entrepreneurs. Trying to accelerate their speed to get to their destination faster can sometimes take a toll on their wellbeing, which may affect their families, businesses and those who rely on them.

In James’ situation, “There's a lot of people around me right now. I've got 70 staff members and four kids as well, and everyone just wants a little bit of me. They just want to pull me here and there. Sometimes, I don't know how to say ‘no’. It's great that I like to help people but it's also really hard on me. What I've learned from Steve, and he’s good at telling me this, is to just slow down a little bit or make a better choice or just find some time to turn down the volume in my brain and chill out. I think that's good because no one who works with me is going to tell me that. Having someone external to me who can just say, ‘hey James, grab a hold of that volume button and turn it down a couple of notches.’ It's helpful because I can't see myself from an outsider's perspective. That deeper reflection from a good place has been helpful. I have learned a lot from that.”

“Steve's been successful and he's done a lot of great things. He's in a different phase than me. That phase where you get to pick and choose what you want to do and you don't have a lot of people who are on to you all the time, that ability to embrace your own choices and then also be disciplined within your own choices and enjoy those, it has given me a lot of hope for the future and a lot of inspiration to create my own life,” James remarked.

Driving the Mentorship Program forward

As a former EOer himself, Steve appreciates how mentoring is done in the organisation. “The past few years, I've been doing increased involvement in more informal types of mentorship situations, but given this is EO and I can relate to the culture and the ethos of experience-sharing rather than telling people what to do, I thought that it'd be a good one to have a more formalised kind of mentor-mentee relationship. I think part of it is that we're trying to keep to a reasonable structure here. I think it has worked well trying to structure the program and have some intentionality into what you're going to cover and how you prepare them.”

On the other hand, for James who is currently the Mentorship Chair, the program is a significant pillar of the chapter. So, while he works towards further strengthening the program, he also participates in it as a mentee and gets various benefits from it. “I think it's a great program because if you look at the calibre of mentors that we've attracted into the program this year in Melbourne, and we're talking about over 30 mentors now in in the program, we've got some incredibly experienced individuals and they're volunteering which is amazing. I love the program and I’m going to do it next year. Because the maximum that you can do in EO is three years, I think I'll probably keep it for the third year. I’ll try and build it up to be a real cornerstone of the chapter experience for the members of Melbourne. I don't think there are any downsides being part of it.”

Moreover, James couldn’t stress enough the idea that “Mentorship creates the environment through which both of us can share our experiences for mutual benefit. I hope that Steve would like to continue our relationship after the official mentorship is over. This isn't a business transaction and the mentorship relationships provide critical value that is added to our membership in Melbourne. This is part of our entrepreneurial journey where we can continue to learn and grow.”

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If you’re an EO Melbourne Member, have you already signed up for the next mentorship intake? Find out more on our Mentorship page.

3 different ways innovative entrepreneurs use cryptocurrency for their business

As the online space and financial world merge more and more and break boundaries, the interest in cryptocurrency is increasing by the minute. People looked into it as a way of boosting their financial resources. As its popularity rises, cryptocurrency has become an option for entrepreneurs to use in their business. How can it be done?

While many can not wrap their heads around this new concept, we tapped into the expertise of EO Melbourne Member and Nugget’s News Executive Director Ben Simpson, who shared with us his thoughts on the subject matter.

1.       Investment

Eliminating financial institutions in the process, cryptocurrency provides an alternative method for investment, which may be advantageous to startups and small and medium-sized enterprises. One thing to note, however, is that while it provides opportunities for expanding one’s business, it can also pose certain threats because it’s highly volatile.

According to Ben, “Cryptocurrency is one of the best performing asset classes of the past decade, but it’s also the most volatile. There is a wave of innovation in the space that can touch a range of different industries and create a huge amount of opportunity, and I think entrepreneurial types are very much drawn to that. It also helps that entrepreneurs typically possess a relatively high-risk tolerance and a thick skin which is very much needed if you’re going to participate in this space in any way.”

2.       Payment

As it can be used worldwide without going through banks, cryptocurrency can make processes swifter and cheaper. Given that, Ben said that businesses can use it for payment transactions, international payments included. “One method (which is what we do in our business) is to use cryptocurrency as a method of payment. For most of our team outside of Australia (predominantly the US), we pay them via cryptocurrency to avoid the excess fees, poor exchange rates and slow transaction times offered by our local bank,” he said.

3.       Trade and other transactions

Cryptocurrency is also advantageous to use not only in sending money but also in receiving them easily. Ben added, “Another method is to start accepting cryptocurrency payments in exchange for products or services. These days, it’s far easier for businesses to set up cryptocurrency payment gateways, and also to automatically convert it into their local currency if they want to avoid volatility risk. Of course, entrepreneurs will first want to consider their customer base before deciding to accept cryptocurrency payments.”

While cryptocurrency seems to be attractive to many, particularly business owners, it is still good to have a full grasp of its advantages and disadvantages, as well as opportunities and risks. Ben’s recommendation is to “Educate yourself. Blockchain is a bleeding-edge technology that can deliver great opportunities, but with great opportunity comes great risk. Users are faced with several challenges including (but certainly not limited to) scams, security and price volatility underpinned by the knowledge that most mistakes are often irreversible.”

If you feel that you still need to know more about cryptocurrency despite the many resources available, don’t rush yourself. Seek experts’ advice, if needed. As Ben pointed out, “There’s a rather steep learning curve to understanding the basics of cryptocurrency and blockchain, which leads many people to invest blindly in the space without taking the time to learn, research and understand it. A little bit of knowledge can go a long way in this space to ensuring you act safely and securely and take advantage of as many opportunities as possible without exposing yourself to a disproportionate amount of risk.”

Investing your money and resources into cryptocurrency also entails investing your time and effort in learning more about it before dipping your feet into the water. Look into it more closely and see how it can benefit your business growth and resilience. Cryptocurrency holds great promise, so it’s better to be prepared for what is to come as cryptocurrency can usher businesses to the future of financial technology.

On trends and predictions: how it will help chart your business growth

Setting targets and goals is an important part of keeping a business running. It provides the team with the direction of where the company is heading and allows them to come up with strategies based on the objective set. Looking ahead may include forecasting, which helps gauge if the target is attainable and feasible within the given timeframe and resources on hand.

Entrepreneurs prepare for the future by looking at trends and coming up with a prognosis of what is to happen. EO Members share how they keep themselves updated on the latest trend in their industry.

• I talk to suppliers and partners to get to understand where the business is changing, as well as to the leading businesses in each industry category that we work in. – Carlo Santoro, RetailCare Founder

• Being an avid reader certainly helps with staying abreast of the latest trends in the translation and localisation industry. In my spare time, I regularly read global industry news, blogs and reports. When I am on the move, I also listen to industry podcasts. I also enjoy exploring research papers from academia to help understand how research and evaluation can help influence our translation company. Finally, staying connected with other professionals in the industry, including attending networking events, as well as arranging one-on-one meetings has been incredibly valuable. – Costa Vasili, EthnoLink CEO and Founder

• I read a lot of books, listen to podcasts and follow thought leaders on LinkedIn. – John Liston, Liston Newton Advisory Director

• Edison has M&A Advisory, Strategy & Transformation Consulting and Private Equity business lines, so it’s important I’m up-to-date across all three areas. To do so, I read extensively, listen to podcasts – including www.Disciplinn.com (which Edison proudly sponsors) – but most importantly, I engage with entrepreneurs and business owners to understand their priorities and listen to how their respective landscapes are changing. – Jason Ellenport, Principal at Edison Partners

Watching out for trends and conducting research enable business owners to have a foresight of what to come. It may not be 100% accurate, but it gives one a preview of what to expect and prepare for possible opportunities and threats. It also provides a different perspective on how we would be doing things and have a better understanding of things around us.

And what are some of the business predictions entrepreneurs have for the rest of the year? Here are a few we’ve gathered from our members:

• I believe many businesses have simply realised the number of unnecessary processes-protocols-routines that are nothing more than decorative stuff, mostly a waste of time and energy that until now has never been questioned. Today, we know that people can be more productive working from home and managing their own time. We know that we don’t always need fancy offices; that you can maintain relationships without travel; and that Zoom overtime sucks! I’m predicting a simplification to the way we do business. This is the time when we have the opportunity to adjust our work our lifestyle and start living the life we always wanted. – Cesar Aldea, Aldea Consulting Founder and Managing Director

• Heightened activity in M&A markets, with continued domestic and cross-border inbound interest in ANZ assets. – Jason Ellenport, Principal at Edison Partners

• Integrations and automation is the biggest growth area for business in 2021. – Carlo Santoro, RetailCare Founder

• Staff will not go back to normal pre-COVID work. As a business, we’ve seen the fall out of extended lockdowns and the way it’s affected how people prioritise work-life balance. Several team members have decided that travelling 2 hours every day for a job they love with an incredible culture - isn’t enough when they can work 5 minutes from home and be home at 5 every day. Priorities have shifted with people working from home and I am expecting many offices will see their people demanding to spend some of their time working from home with more flexible hours. I think we’ll also see a lot of people changing careers. – Gry Tomte, HÜD Skin + Body Director + Founder

• Increased volatility in listed-equity markets will likely drive an increased appetite for alternative private equity investment classes. – Jason Ellenport, Principal at Edison Partners

• E-commerce and digital products will be bigger than ever. I can see that the convenience of having everything accessible online at any time is something that won’t be going anywhere. And I think this world will see a lot more exciting innovation in the coming years as companies have pivoted their technology and operations to adjust to a covid normal. But I think the businesses in the tech space who will do best are those who have a broader purpose clear to the consumer. Even though we’ve gone online people still crave connection and genuine care. – Gry Tomte, HÜD Skin + Body Director + Founder

• High growth for all business that is focused and listening to their customers. – Carlo Santoro, RetailCare Founder

• My biggest prediction is that people will prioritize happiness; spending more time doing the things you love with those you love, over money and career. Therefore employers will need to shifts their focus from KPIs to KHIs to motivate, retain and attract new people. – Cesar Aldea, Aldea Consulting Founder and Managing Director

How about in your industry? What are the trends you currently see and from those, what predictions can you formulate for the rest of the year and the coming year? Share with us your thoughts through the comment section below.

The path of entrepreneurship through acquisition

Not all entrepreneurs start their journey from a garage; some entrepreneurs decide to jumpstart the process and follow the entrepreneurship by acquisition path.

This is not a made-up term. As a matter of fact, top-level universities and business schools like the Harvard Business School, Columbia University, The University of Chicago, and Duke University, among many others, offer Entrepreneurship by Acquisition in their main MBA curricula.

The truth is that you don’t really need to have a brilliant new idea or a unique opportunity to become an entrepreneur. Some people prefer to look for an existing business that already has the available resources and assets and then scale it or do a pivot or bring the company to a better position than from where it was before. Acquisition entrepreneurship is a good option for those who want to put their advanced entrepreneurial skills into good use from the get-go because they can spend more time on implementation and putting things into motion rather than be stuck on conceptualisation, trial-and-error, and ascertaining the business environment.

Is it the right path for you?

This was the route that Mobile Skips Owner and Managing Director Jacob Spencer took, who acquired the business from the original owners. He said, “Whether choosing to start a business from scratch or acquiring an established business, both have their relative pros and cons, usually quite different from the other. In my case, I chose acquisition, as the option best suited my strengths and weaknesses.”

“Before making this decision, I spent quite some time identifying and listing clearly what I needed (and wanted) in a business to acquire—with fundamentals like valuation and profit a given. I then spent the lion share of my time on the non-financial attributes that would complement my experience and skills. The first challenge then presented itself: a very limited amount of acquirable businesses that fit my detailed list of requirements…there were none. So, the first lesson was prioritising the list so that the right compromises could be made,” Jacob continued.

While buying a company may seem less risky than creating a start-up from zero and then building it, there are still varied difficulties to face for those who choose this path. One of these challenges is looking for the right business that corresponds to the needs, wants, capacity and capability of the entrepreneur.

To successfully acquire a business, would-be business owners must be able to:

1.)    Do a proper search for the right business to acquire

This is a crucial phase in acquiring a business. According to Damian Blumenkranc, who has founded and sold businesses before like Creativa Videos and now taking the entrepreneurship by acquisition path, recently acquiring Sunset, a concrete precast factory in Melbourne, “The first challenge, and it is not a small one, is to find a business you are comfortable with to buy and run and close a deal.” It has to be done properly, checking into the background of prospective companies you want to buy, their profitability, and other factors qualitative that are important to you.

2.)    Review or come up with a good proposal and negotiate

When you have done proper research and preliminary due diligence, you can then prepare an offer and negotiate all the terms of the deal. It is critical to try to get the whole picture of where the company currently stands and what is important for the current owner for this transaction.

Another important factor in acquiring a business is having the capital needed to invest in the company. Here are a few options when it comes to financing the business:

• Direct investment – you put your own resources to invest as capital to acquire the assets or ownership of an enterprise. This is usually done without an intermediary or broker.

• Loans from banks – you apply for a business acquisition loan which you can use to acquire an existing company, buy a franchise or buy out your business partner.

• Search funds – if you have limited resources for capital, you can look for other investors to pool funds into acquiring and financing a business.

3.)    Take the reins and lead the transition of the company

The success of the acquisition does not end with the signing of the agreement. As Damian stated, “That is just the beginning. I would say the second big challenge of buying a running small business is that the business won't wait for you to adapt, learn and take over. You, as a foreign entity, need to catch up quickly and find your place in the new business. It is like jumping in the cockpit of a commercial plane in mid-flight and taking over the controls without causing too much turbulence.”

Once the deal is done and the sale is closed, immerse yourself in the company, engage with your internal and external stakeholders and review your plans and the changes needed to implement. You may need to reassure your new employees and customers, present a plan and work towards adapting your team, systems and processes.

Lessons learned

Damian shared the lessons he learned in every stage of the process. “For the search stage, I would say, you must have real clarity of the parameters of the business you are looking for (i.e., industry, size, markets, financials, structure, capital requirement, etc). For the deal stage, be as clear and specific in the letter of offer as you can regarding the deal – from what type of contract you will expect to use to even specific guarantees you will expect to have. If you have investors, keep in constant communication with them, and set clear expectations of the type of shareholders agreement you will want to sign. Finally, for the handover stage, make a good 90-day plan, grab every key aspect of the business, such as people, cash, occupational health & safety, marketing, sales, and manufacturing, and set a weekly plan for 15 days to 90 days with all the things you want to do for each area of interest. This will help you manage the workflow, prioritise and ensure that you don't drop the ball on something critical to the business.”

He added, “To be able to launch and build a brand that existed before, the first thing for me is to understand the history and heritage of the brand, do nothing until we totally get it and understand the market and consumers well. Once we feel comfortable that we understand and get the brand, it is time to plan the strategy for the next few years.”

The rewards of entrepreneurship through acquisition

Despite the challenges, struggles and difficulties, the whole experience and the results can be rewarding. “One of the significant rewards is that instead of having to start from scratch, you can immediately grow the business and make it more profitable, experiments and small changes can be meaningful from day one compared to a startup where you need to build momentum first. With a running business, you might be able to make small adjustments and get significant rewards quicker,” Damian pointed out.

Similarly, Jacob also finds his journey of entrepreneurship through acquisition satisfying. “The benefit of the acquisition is that much of the hard work proving out the product or service model had been achieved. But much like buying a house vs building one from scratch, some things needed remodelling, renovating and even rebuilding. When I bought Mobile Skips, much of what we could see and review was in great shape, but some elements needed to be rebuilt to enable our skip bin hire to be scaled. I realised these unforeseen things seem to be more normal than not and having available capital to deal with them (and expecting some issues) meant we dealt with them quickly, getting us back on track and growing the business with limited disruption. Having enough capital and resilience to ride the bumps in the early stages ensured we weren’t snagged down early on.”

“My most enjoyable part of the acquisition was having an established group of customers we could learn from and quickly improve our skip hire offer. This meant we were able to do some great research early on and update the service offering, making it even better and getting instant feedback from our customer base. This helped drive more sales quickly and also built loyalty with our customer group by listening and reacting to their feedback. Happy and loyal customers are a huge part of the acquisition valuation. I’ve thoroughly enjoyed my journey with Mobile Skips since the acquisition almost 5 years ago. I hope these small experience shares somehow contribute to your journey as well,” Jacob shared.

Share with us your experience on entrepreneurship through acquisition, if you have any, or drop a question in the comments section below if you are contemplating acquiring a business.

Entrepreneurs' biggest lesson learned in 2020

EO Members share the biggest lesson they learned from the past year, with the hope of taking their learnings with them as they move forward in their entrepreneurial journey.

Acknowledge your vulnerability

“The power of vulnerability.” This is the fundamental realisation that Cesar Aldea, Aldea Consulting Founder and Managing Director, has gained from his experiences last year.

“At the start of the pandemic, our business was booming. We had 10 full-time doctors working with us across 4 states. As a General Practitioner Locum Agency, we thought COVID will bring more work for us. However, the 40% drop in patients attending GP clinics forced our clients to cancel the service. The impact on our business: we went from 10 FTE (Full-Time Equivalent) dropping to 1 FTE within 72 hours. Our revenue fell by 90%. The worst part, and at the same time the most relevant, was having those hard conversations with the doctors (90% of our workforce) to let them know they’ve lost their jobs,” Cesar recounted.

But he didn’t let these ordeals get the better of him. “I knew the way we handled this challenge was going to be paramount for the future of our company. Looking back, I remember the stress levels needed to quickly come up with a contingency plan to save the business, as well as the relationship with our workforce and our clients. The option taken was simply to be vulnerable and share our fears, hopes and plans, something as a business owner you often keep to yourself. Six months later, the result was that we managed to bring back all of those who once we lost, and the relationship with our people and clients certainly has strengthened. Today, our business is no longer driven by the fear of losing people or clients but by a much stronger sense of purpose and service,” he shared. 

Don’t forget to Take care of yourself first

For Gry Tomte, Director + Founder of HÜD Skin + Body, “There are no lessons better than those who smack you in the face. So thanks to the year that was 2020!”

It was not an easy year for Gry and her team. “Being in an industry -- amongst many -- that was closed for pretty much eight months, the biggest lesson I learnt was that you need to take care of yourself before you can take care of others. When we first went into lockdown, the adrenaline kept me working 18-hour days consistently to ensure that not only we could pivot in terms of operation but also we could pivot the way the team worked and felt engaged and connected to their brand new roles - much different to what they’d signed up for. There were so many challenges thrown my way every day that I completely forgot to look after myself. In a normal world of running a business, this is fine for a short amount of time. But sustaining this type of adrenaline over eight months can be detrimental. The result was a business and a team that made it through in good shape, while for me, having adrenal fatigue and burnout,” she recalled.

“Having reflected on the lessons learnt throughout, I can see I have become very familiar with the term amygdala highjack. I forgot to put on my oxygen mask before attempting to help others around me, which made it hard to function at my optimal,” Gry added.

Then, one of the lessons she picked in a learning event came to mind. “I had the pleasure of spending three days with Warren Rustand at a conference in Vietnam, and I remember his story of when he went through a very tough time. What he said was when he was faced with extreme pressures, he carved out MORE time for all the things that made him a better person. Double the time on gratitudes, more time exercising, more time doing the things that filled his cup, such as spending time with family. By doing so, only then can you have clarity of intent and laser-sharp focus on the road ahead. Somehow I’d forgotten this very valuable lesson. So my biggest takeaway is: the more consistent you are at taking care of yourself, the more consistent your results will be. And of course, like most business owners, I learnt that having a cash reserve is a must!”

Communicate, communicate, communicate

Transparency and constant communication have been key to many businesses, given the limitations and restrictions imposed due to the pandemic. Many have to work from home and conduct most of their transactions online. With the lack of physical interaction, people often miss certain things and can put some strain on them. This is where one’s presence, albeit virtual, can be of value to individuals or groups.

“Our success in 2020 has been communication with customers, suppliers and team,” stated Carlo Santoro, RetailCare Founder. They have achieved this because, according to Carlo, “We have over-communicated across the board to ensure everyone knew we are there for them.”

Stay connected with others, empathise and be resilient

“The biggest that I learned in 2020 was the power of resilience. Resilience is what gets you through the toughest of times,” EthnoLink CEO and Founder Costa Vasili remarked.

He pointed out, “Since EthnoLink was founded in 2011, we’d had a reasonably steady growth trajectory and never experienced a recession. The year 2020 was truly challenging for the world, and what I discovered was that resilience was a skill I needed to develop — quickly. I did this in particular by staying connected with my networks and speaking with our team, as well as our clients and suppliers. By staying connected, it enabled me to feel like I was in control. I could empathise with the situations that others were going through, which helped keep my situation in check.”

Meet the challenges with confidence and adapt fast

In the case of Liston Newton Advisory Director John Liston, his biggest lesson from 2020 is that “everything can be taken away from you very quickly, whether that is your freedom, your business or your life.  When I realised it can all be taken away so quickly, it makes me want to go for bigger and bolder goals.”

Having experienced such difficulties in 2020 have even made John bolder and more determined than ever. “As far as business conditions go, it couldn’t get much worse than last year, so I feel that surviving this is like surviving all the things you fear in business. You realise that you can adapt and operate in these conditions, which give you more confidence in yourself and your business,” he noted.     

Be Proactive

“In the challenging and uncertain times, a proactive approach to determining the future will almost always outperform a reactive approach to ‘weathering the storm’,” said Jason Ellenport, Principal at Edison Partners. This has been his biggest learning last year.

He cited how they made a proactive stance during the crisis and the benefits it has brought to businesses. “During the COVID lockdowns of 2020, Edison reached out to over 200 privately owned businesses to better understand their needs and understand how we could be helpful. Fast forward 6-12 months, those businesses that established operational clarity, a strong team and cultural alignment and a proactive strategic outlook (despite all the uncertainty) have fared demonstrably better than their more reactive and conservative counterparts.”

The previous year, due to the pandemic, may have created a huge dent in economies, markets, industries, businesses and people’s lives. Some of the damages may be irreversible. However, instead of shrinking from the difficulties, it is an opportunity for business owners to stretch their entrepreneurial muscles, learn from the experience, move forward with more resolve.

Share with us your biggest lesson you learned in 2020 through the comment box below.

A Reflection: EO Melbourne’s “Our Best Year Yet!”

In retrospect to the year 2020 and how it has become one of the most challenging years in modern times, EO Melbourne Past President Kym Huynh recalls how it has affected the Chapter and highlights the lessons that the experience has brought to him.

“Think of that one thing that when you achieve it, will make you want to jump up on the table, pop open a bottle of champagne, and start dancing.” This was the picture that Kym painted when he wanted people to consider what needed to happen for the 2019/2020 year to their best year yet. It also coincidently happened to be the EO Melbourne’s 2019/2020 theme.

“Our Best Year Yet!” provided a singular focus for Members to select one high-impact item that would make a difference in their own lives. Similarly, Kym applied this idea to his Board as he asked each Board Member to focus on the single highest impact item in their respective portfolios. As President, Kym saw his role as making sure every Board Member focused on the highest impact item. But who would have anticipated a pandemic to take place midway through the 2019/2020 term, causing the entire world to collectively halt and slow down?

Five lessons to remember

Maintaining focus is a challenge in itself. With COVID-19, the pandemic forced the world to shift gears as it shocked the world and affected so many lives. Kym acknowledged the crisis as both a difficulty and an opportunity for great leadership to emerge. He witnessed, and is grateful, for how the EO Melbourne Board and management team stepped up to look after the well-being of its Members. When asked to reflect on the year in five words, he shared: (1) stronger together; (2) methodical; (3) progress; (4) stronger; and (5) connected.

Strong Together

“Witnessing how invested the Board and the management team was in the well-being of the Members it serves was both inspiring and humbling,” says Kym, who has been a Member of the Board for six years. An example he cited was the appointment of a Resident Psychologist that was completely supported and funded for by the Chapter. He also acknowledged the Member-to-Member reach-out that took place during COVID-19. “During crisis and times of difficulty, we must focus on the relationships that we have with one another, and witnessing so many Members reach out to check and support one another made us collectively stronger together.”

Methodical

“Before COVID-19, the Board were already intentional in achieving milestones and delivering on promises every month. During COVID-19, the Board increased their cadences and were increasingly methodical in coming together, planning the response strategy, planning the communication strategy, and delivering on the execution strategy. What impressed me most was that the Board also placed a high degree of importance on not only managing the current COVID-19 situation but also managing what happens after COVID-19.” For Kym, witnessing the Board utilise the three lenses of short-term, mid-term and long-term planning when it came to Chapter guardianship was inspiring.

Progress

When it came to the Chapter’s programs – the Key Executive Program, the Accelerator Program, the Mentorship Program, the Significant Life Partner Program and the NextGen Program, Kym is satisfied with what the Board and the management team achieved during the 2019/2020 term. “I subscribe to this idea that when we have the opportunity to lead, we must leave things better than how we found it,” Kym professes, “and these programs were left in a very strong position for future Boards.”

“Whilst I am proud of the progress of the Board, the management team, and the Chapter, what I am most proud of is the progress in our humanity. At the end of our lives, I don't think it's our accomplishments and achievements that determine whether or not our lives have been that of substance, success and meaning, but rather, I think it is the quality of our relationships that we have with one another that make our lives meaningful. The progress in our humanity gave me a lot of meaning, gave me hope, and makes me feel incredibly proud because we exited 2019/2020 and COVID-19 as kinder, more caring, and better humans.”

Stronger

Going through the difficulties together has made the Chapter stronger than how it was before. “I, our Board, and our management team were tasked with looking after the Chapter. We had to make sure that as we rolled off our term, the Chapter was left stronger and better. It’s an investment of our time and energy into our Members because strong Members make strong Forums, and strong Forums make strong Chapters.”

“We also expanded our capabilities of delivering virtual events. Moving forward, I expect that these new capabilities will augment live in-person events.” Kym states.

“There's also greater inclusion of significant life partners and the family because it's the totality of the entrepreneur that makes us strong. These tools that we learn to master our businesses can also be used for our personal lives and the lives of our families and children. Now, that’s where the real power lies,” explains Kym.

Connected

Highlighting the value of relationships, another word that Kym wanted to describe his term was being connected. “The idea that we feel safe enough to reach out to one another when needed, and we have the environment for that, means that we are more connected as a Chapter,” Kym remarks. “I believe in this quote that says, “If you want to go fast, you go alone. But if you want to go far, go with others.” By ensuring that we are connected, we will go further,” he quips.

“Our Best Year Yet!”

When reflecting on the 2019/2020 year, one singular thing stands out for Kym. “The thing that we have achieved, that made the 2019/2020 year the best year yet for me, is the growth in our humanity. As Board Members, entrepreneurs, family members, parents, community leaders and as a Chapter, the growth in our humanity is our best achievement. It gives our lives substance, gives us meaning and means that we can all go out into our respective businesses, communities and families, and lead our lives that are better, kinder, and more compassionate.”

Moving forward

After a year of leading the Chapter to navigate through one of the worst global crisis in modern times, Kym has grown and learned from the experience. He made a conscious effort of leading himself first so he could lead others, and then he looked after the Board as leaders of the Chapter, and then made sure that the Members were looked after as well. “Once I knew that I had those three foundation pillars in place, I knew that then was our opportunity to make decisions that would make a lasting and positive contribution,” says Kym.

But for Kym, the greatest compliment a leader can receive is when they're not needed anymore. “We have built such a strong foundation and structure and systems and processes for the Chapter. There is an opportunity for incoming Presidents and Boards to stand on the shoulders of what we have collectively built, and to look further into the horizon to see what's possible, just as we did when we came into our term and stood on the shoulders of the Boards that came before us. I am incredibly excited about the new perspective and the new vision future Boards would have.”

“As for me, I would like to one day become Global Chair of EO, and so I will be taking my next steps into that pathway, but also mindful that my roots come from EO Melbourne. And so, EO Melbourne will always hold a soft spot in my heart,” Kym reveals.

Since stepping down from his position as President, Kym is approaching life with more wisdom, courage and humility, mindful that he does not hold all the answers. He looks back to the years he has served as a Board Member and leaves an excerpt of a poem he loves that sums up about the value of our humanity, the most valuable thing that can make us celebrate “Our Best Year Yet!”

"The Paradox of Our Time"

The paradox of our time in history is that we have taller buildings, but shorter tempers; wider freeways, but narrower viewpoints; we spend more, but have less; we buy more, but enjoy it less.

We have bigger houses and smaller families; more conveniences, but less time; we have more degrees, but less sense; more knowledge, but less judgment; more experts, but more problems; more medicine, but less wellness.

We drink too much, smoke too much, spend too recklessly, laugh too little, drive too fast, get angry too quickly, stay up too late, get up too tired, read too seldom, watch TV too much, and pray too seldom.

We have multiplied our possessions, but reduced our values. We talk too much, love too seldom, and hate too often. We've learned how to make a living, but not a life; we've added years to life, not life to years.

We've been all the way to the moon and back, but have trouble crossing the street to meet the new neighbor. We've conquered outer space, but not inner space; we've done larger things, but not better things.

We've cleaned up the air, but polluted the soul; we've split the atom, but not our prejudice.

We write more, but learn less; we plan more, but accomplish less. We've learned to rush, but not to wait; we have higher incomes, but lower morals; we have more food, but less appeasement; we build more computers to hold more information to produce more copies than ever, but have less communication; we've become long on quantity, but short on quality.

These are the times of fast foods and slow digestion; tall men, and short character; steep profits, and shallow relationships. These are the times of world peace, but domestic warfare; more leisure, but less fun; more kinds of food, but less nutrition.

These are days of two incomes, but more divorce; of fancier houses, but broken homes. These are days of quick trips, disposable diapers, throw away morality, one-night stands, overweight bodies, and pills that do everything from cheer to quiet to kill.

It is a time when there is much in the show window and nothing in the stockroom; a time when technology has brought this letter to you, and a time when you can choose either to make a difference or to just hit delete...

Level Up Your Life

Having clarity of vision and developing habits, tools and life-hacks to bring your B.H.A.G. into fruition this 2021 and beyond

As we leave 2020 and all its challenges behind, it is but apt to make 2021 a year where we level up our lives and set our minds to accomplish the things we want to achieve. Often, the big question is: where do we start? The “how” can be daunting.

“The only way to do great work is to love what you do. If you haven’t found it yet, keep looking. Don’t settle.”

– Steve Jobs

To help entrepreneurs achieve their full potential and enable transformational growth in the lives of its members, EO Melbourne recently held the virtual workshop “Level Up Your Life” where OAK Journal Founder and EO Colorado Member Keith Roberts shared the tools, structure and habits to reach one’s limitless potential through the 90-day structured OAK Journal.

One of Keith’s key takeaways from EO was having clarity of vision due to its importance for goal-setting. Through science, spirituality and generosity Keith’s vision was to help others become the best versions of themselves, which is how the OAK Journal evolved, as a tool to help guide others on their life journey.

In the process of implementing the 90-day goal, the journal aids users to find their “why” or ikigai (one’s life purpose). The focus is to set three goals for 90 days (personal, business, and family/relationships) that will lead them to achieve their Big Hairy Audacious Goal (B.H.A.G.) and, eventually, their purpose.

“I have not failed. I’ve just found 10,000 ways that won’t work.”

– Thomas Edison

The creators of the OAK Journal developed this tool to share over 20 years of collective experience that will empower one to achieve what they set out to do. It has taken decades of wins and failures, along with countless hours of continued education and endless consumption of reading materials and books, such as How to Win Friends and Influence People, Great By Choice, Mastering The Rockefeller Habits and Scaling Up.

Keith also touched on the importance of writing vs digital. Based on science and research, many studies have shown that writing something down almost doubles the probability of accomplishing it.

“You’ll never change your life until you change something you do daily. The secret of your success is found in your daily routine.”

– John C. Maxwell

Along with writing down the long-term and short-term goals, the OAK Journal provides the method of how to achieve them. One of the things it encourages everyone to do is to follow Warren Rustand’s 10-10-10, wherein 10 minutes are spent on meditating, another 10 minutes on reading and another 10 minutes for journaling.

It is all about creating healthy habits from morning routines to evening activities. Keith stresses that it is an exercise in building willpower and discipline and motivating others to finish what they have begun. The journal additionally has sections where one can write down and track their daily and weekly progress.

“Be afraid, not of failing but of never trying.”

– Adam Beasley

As Keith recommended, more than just putting pen to paper, the best way to make sure that healthy habits are being developed and that the 90-day goals are being achieved is to have an accountability partner. Finding one in EO may not be too difficult as most members of this business community have similar experiences, qualities and aspirations.

Apart from gaining access to learning events like this, one of the advantages of joining EO is being surrounded by like-minded leaders, which provides life-enhancing connections and real conversations that can help one unlock their potentials and grow beyond their personal limits.

What is your goal in 2021? How do you plan to achieve it? Share your answers in the comment box below.

Motivational quotes from EO Members from around the globe

“When things get exceptionally difficult to handle, I often fall back on quotes that I’ve saved or memorized for inspiration and hope.

I’ve been saving quotes for years — they’re scribbled in the inside of matchbooks, or highlighted in yellow, gems of light gathered in well-worn notebooks.

Sometimes they’re fortunes from cookies, often they’re arranged and rearranged on a bulletin board stretched on a canvas with beige linen fabric.”

- Kalika Yap, Founder and CEO of Citrus Studios and

EO Global Communications Committee Member and Member of EO Los Angeles

Quotes. We all love them. And they often come in handy when we are facing our best or even our worst situations.

A great way to start the new year is to take inspiration from entrepreneurs who have faced so many challenges and made through them with their passion and determination. Whether it’s a little push to keep you going, a new idea that you can bring to your journey or a thought that will let you take a giant leap, these nuggets of wisdom will help guide you to move forward towards your goal.

Entrepreneurial insights

It’s always good to hear the experience and learnings of other entrepreneurs, especially those who have taken the journey ahead of you. If you will browse through various EO online resources, you will find inspirational insights from EO members across the globe.

“Corporate culture is the most important asset in any business. It needs to be defined and deliberately nurtured to avoid a default culture that doesn’t serve your goals or your team.”

- Will Scott, Founder, Culture Czars® and

Finance Chair and President-Elect of EO Wisconsin

"As an entrepreneur, you have to be quite visionary. But not just visionary, you have to be willing to drive it. You have to drive it.”

- Dean Cherny, Founder and Director at Marketing Melodies and

Past President (2018-2019) of EO Melbourne

“I would tell myself: Trust yourself; have confidence in yourself. But also surround yourself with people who give you confidence — because they are so highly capable and confident themselves.”

- Melissa Harris, the CEO and founder of M. Harris & Co. and

Member of EO Chicago

“Always put one foot in front of another. Keep chipping away and pushing forward no matter how daunting things may get. Hard work pays off. As they say, if you don’t fail at something every now and then you may not be trying hard enough.”

- Andrew Pharo, CEO of Cahaba Brewing and

Strategic Alliance Chair of EO Birmingham

“ ‘You have no idea how amazing it’s going to be to see your employees grow personally and professionally.’ This has been my greatest joy in being an entrepreneur. I aggressively invest in people. And seeing them hit their stride, find their passion and thrive in our culture is beyond fulfilling.”

- Tracy Call, founder of Media Bridge Advertising and

Member of EO Minnesota

“Surround yourself with exceptional people and turn them loose. Avoid the temptation to do everything yourself and be everything to everyone. Focus on your strengths and leverage your team.”

- Kevin Tucker, CEO of SOLitude Lake Management and

Member of EO Southeast Virginia

On joining EO

Many of these entrepreneurs found great benefit and opportunity in joining the Entrepreneurs’ Organization. It has helped them in their personal and professional growth as business leaders. Read below how members from various chapters find EO relevant in their entrepreneurial journey.

"Being an EO member for almost 5 years now has been priceless to me. I have learnt to share things I couldn't before - and I didn't know the way to do it! I have gained value from entrepreneurs' experience and not from their advice - and this is the most expensive school! I have served as a Chair in the Chapter - and I have explored new ways of leadership. When I joined EO, I was thinking of it as a high-end business network. After almost 5 years in the EO, I have realized that is just the minimum!"

- Rebecca Pitsika, CEO of People for Business and

Member of EO Greece

“I joined EO because it’s a powerful international community in which I could adopt worldwide perspectives. The most important EO experience for me has been expanding my horizon on different cultures.”

- Aditya Burman, Director of Oncquest Laboratories Ltd and

Member of EO New Delhi

“EO membership inspired me to improve in every aspect of my life and to reach a better version of myself. Encountering fellow entrepreneurs enables us to consult and learn from the experience of others, which sharpens our thinking and motivation. Being part of an international organization like EO enables us to meet with entrepreneurs from around the world who are facing the same challenges, learning & growing together.”

- Galit Bar-Tal, CEO and Owner of Sycamore Group and

Member of EO Israel

“We help each other get through the trials and tribulations of starting businesses, owning businesses, and dealing with the realities of who we are and what it takes to become a successful business entrepreneur.”

- William Palisano, Lincoln Archives & LACyber and

Member of EO Western New York

“EO helped me get my business and personal goals aligned and energized me to grow my business. It has helped me with small things like dealing more efficiently with daily issues and more transformational ones like how to restructure my business to be less dependent on me.”

- Benjamin Knopp, Founder of V Coffee and

Membership Chair of EO Tokyo Metropolitan

How about you? What inspiring entrepreneurial insight can you share with us? We’d like to hear from you through the comments section below.

Bring out your inner warrior to confront an uncertain 2021

By Tui Cordemans

Instagram posts are full of inspiring optimism for 2021. We just couldn’t wait for 2020 to end and for 2021 to start. It is as if something magical happens when one year turns into another. Hence, we make New Year’s resolutions. But why do we have to wait for a New Year?  I don’t know about you, but I have never had a New Year’s resolution come to fruition unless I have worked hard at making it happen. Things do not magically transpire just because one year turns into another.

When I ponder over the concept of uncertainty and how uncertain we are feeling about next year, I realise that in reality, the future is never certain - so why do we worry about it now? If you reminisce about your years as an adolescent or young adult, you will probably admit that you never thought about the future, let alone whether it was certain or uncertain. One merely lived in the moment. I practice yoga regularly, and when I am doing my yoga poses, I consciously bring myself back to the present moment; when I achieve that moment, I feel much stronger in my poses.  If professional athletes took their minds off the present moment, they could compromise their balance and the game.

Life is always uncertain, but now it seems to be more so.  Who would have ever thought that a government would shut businesses down in a blink of an eye? This possibility is what is causing the most uncertainty. Does this uncertainty have an end?  Happily, we can prepare for this possibility and have our businesses ready to navigate a crisis. Remember, a business should always be crisis-proofed – prepared for the unexpected.

Warrior strategies to help you thrive in 2021

Focus on the present moment

As leaders, we must have goals and a clear picture of our future. But, the truth is that there is nothing more real than the NOW. You can save your ideal future for a visualisation exercise.  However, when you are in business, living in the present moment is when you will be most powerful.  What is more, just watch how your stress levels drop. When you are with your customers, be present with them. The more you know your customers, the more you will be able to satisfy their needs. When you give your customers what they want, you will become important to them and they will remember you when there is a crisis.

Be a creative and perceptive warrior

There were times during the pandemic when I felt I was slipping into victimhood – why did I not do more? Chastising oneself is not the way of a warrior; neither is pitying oneself an effective way of dealing with a crisis.  In November, I had a couple of bad days, so I took some time out to analyse the year and what had led to this state of affairs; what part had I played?

I visualised a Viking riding a magnificent horse and leading his people into battle. What were the stellar qualities that made him a strong leader?

The qualities I imagined a warrior would need to get through a crisis were: focus, strength (good health), caring for the needs of others (your customers/staff), standing up for their beliefs (purpose), foresight (strategy), faith and determination. Warriors have a purpose and a belief. They are courageous and they instil in their followers a winning spirit. They do not wallow in pity or expect others to make them feel better; they push forward, leading the way through adversity.

We can adapt the qualities of a warrior to our respective circumstances. Using our creativity, we can navigate our way through the crisis. Now, imagine yourself as a creative warrior on a horse and work out which qualities you need to get yourself and your people through a crisis.

Buckle Up

This year, I discovered that we could not always predict where our money was going to come from, but we could predict what we will spend. Last week, I admitted to my 80-year-old neighbour that my generation had been spoiled, and she agreed. She went on to say that as a child, she only owned one pair of shoes and that during the war and the recession, her mum had tightened her belt and kept expenses to an absolute minimum. In other words, business owners need to buckle up!

Know your purpose

In the same way that a warrior in battle is clear about his purpose and why he will win, we need to be just as clear as to why we are in business and why our business will excel. When our goal is infinite, we do not need to worry about finite goals not being reached. It is about believing in something bigger than ourselves. At Koh Living, our purpose is to make people feel important and loved through the creation of unique art-inspired gifts. What big goal are you working towards that will have an impact on this world or the people in it? Is it infinite and are your staff connected to this big vision?

During an EO APAC meeting this year, I realised that one’s purpose can begin in one’s own backyard. Do not be deterred by bigger businesses that devote part of their profit to grandiose philanthropic activities. What you can achieve is relative to the size of your business. As you grow, you can do more; the more people you impact, the more it will benefit you and your business.

 "Never let a good crisis go to waste."

- Winston Churchill

Learn the lessons – what will you stop doing, what will you start doing, what will you keep doing?

Many people have noted how weird or difficult 2020 has been, and we agree. However, our generation has had a fairly easy ride. Past generations have suffered more. But suffering can be beneficial as it can make us more empathetic, stronger and resilient. Successfully navigating a crisis can prepare us for confronting the next crisis.

Winston Churchill always said, never waste a crisis – this will mean something different for each person. For myself, suffering is only beneficial if I am open to the message it is sending. What is that one lesson I have to learn?

When we failed to reach our finite goals in 2020, I was hard on myself - until I realised that what mattered was our infinite goal. I also realised that it’s not even about the goal, it’s about reflecting on the journey. If it’s about the journey, then I need to understand that journeys will always have ups and downs. I then asked myself, “What had I done over the last few years that was stifling our growth?” At that point, I knew what it was that I needed to STOP doing and what I needed to START doing. This gave me 3 strategies for 2021 that I could use to feel confident in navigating an uncertain environment.

As business owners, we are often too ‘busy’ to stop, slow down, reflect, (be receptive) or meditate. This is usually to the detriment of our business and our personal lives. We should always start our days in meditation, reflection and visualisation to ‘create’ the environment in our minds that will allow us to live our most purposeful, authentic and sovereign lives.

How have your market and your customers changed?

To keep your business going forward, you have to understand what your customers need - this is not something new. However, during a crisis, people’s needs change temporarily and it is important to understand what these changes are so you can give your customers solutions. People are creatures of habit, and their basic needs will not change. After the great wars, people eventually returned to their previous way of life, but initially, they tightened their belts and their spending. So, adapting your prices according to customers’ ability to spend would be something to take into account. People’s shopping habits were already changing before the pandemic, but now, this change has shot forward by at least 5 years.

There is a multitude of strategies you can implement during a crisis, and I have chosen some of the most useful. Crucial to success is creating the right state of mind. From a holistic perspective, it’s important to have a healthy mind and body to keep 10 steps ahead. It is often hard to keep up with our personal or work routines when a crisis strikes, but this is exactly what we need to do. Routine in a baby’s life ensures stability for both mom and baby; routine keeps things ticking along nicely and this is no different to anything else in life. When life is rocky, we need that stability. Routine and discipline support us along our path of purpose, towards our infinite goal. Applying the lessons we have learnt will make that journey even more stable.

About the author: Tui Cordemans is the Co-founder and Creative Director of Koh Living. She is also a member of EO Melbourne.

What quirky hobbies do entrepreneurs have?

Hobbies can help an individual learn new things, acquire additional knowledge, declutter the mind, bond with people who share the same interest, and warm the heart. Hobbies are beneficial to the physical, mental and emotional well-being of a people, especially entrepreneurs and business leaders.

Intriguingly, some entrepreneurs have quirky hobbies, showing us their fun side that we do not get to see most often. Here are some of the interesting pursuits of EO Melbourne members that they do when they’re not on their laptops or immersed in their business.

Kitesurfing

Kitesurfing is the leisurely pursuit of Cesar Aldea, Founder and Managing Director of Aldea Consulting.

According to Cesar, “I started kitesurfing back in 2007 when I arrived in Australia. I love it because it keeps me fit and takes my mind away from any pressing problems, allowing me the time to reset and come back to it with a fresh mindset.”

Flying a helicopter

Getting into the air is also a penchant of Honeycomb Strategy Managing Director John Bevitt. “I started learning to fly a helicopter last year when I turned 30,” he declared.

“It was something I've always wanted to do. My wife bought me a trial flight for my birthday and I absolutely LOVED IT. In terms of what I love about it - it's the feeling of seeing something familiar from a new perspective, looking down over Melbourne and seeing so many familiar places. Just the freedom of flying in a 3d space and being able to move in any direction (compared to a plane for instance) is simply wonderful,” John shared.

Growing cacti

“I love cactus for some weird reason,” says Andrew Colliver, Executive Director and Co-founder of Banjo Loans. He explained, “My interest commenced on visiting our happy place in Sorrento and there was a massive cactus garden against a Mexican-looking wall. It was further reinforced on a trip to California 2 years ago. Each variety is so unique; they can be very tricky to plant and some sting like crazy – and they grow so slowly. Patience is required, a virtue I lack.”

“Some varieties have incredible flowers growing from a hostile-looking plant. They appear to be the adaptive masters of growing and surviving in a hostile environment – the poster child of a weird individual combined with resilience. And unrealistically, I somewhat expected a dinosaur to suddenly appear one day and start munching on them which would just cap off a great day,” Andrew said.

Stacking books

WeTeachMe Founder and EO Melbourne Past President Kym Huynh stacks books. “You would be amazed at how many options or variations are possible,” he remarked.

“I find the art of stacking books both meditative and cathartic. From the endless variations (all vertical, all horizontal, half up/half down, sort-by-alphabet, sort-by-colour, sort-by-size, sort-by-genre, sort-by-author and the endless combinations thereof, including but not limited to combining with art, photo frames filled with pictures of loved ones and cherished memories that instantly transport one to moments of pure unadulterated joy, and objects discovered in strange and foreign lands) to conscious choices in symmetry or asymmetry (perfect if one feels a sense of anarchy or looming irony), stacking books perfectly combines art in its creativity and expression and organisation in the structure of carefully-selected or curated books.”

“In this sense, I find that it mirrors life quite beautifully, and I'm sure there are theoretical links to leadership here in that it requires both creativity and structure for one to be effective and free. In actuality, I'm just practising leadership in each corner of the bookshelf or coffee table. That's what I'll just keep telling myself. Stacking books is practising life in a safe and contained environment where it is OK to fail or make mistakes,” he reflected.

Collecting and restoring Saab cars

“I collect Saab cars and restore the classic 900s,” shared James Murray, Founder & Managing Director of Work Healthy Australia. “I started doing it about a year ago,” he continued. “Once, I had a head-on collision in a Classic Saab 900 and walked away. If I had been driving my Ute I would have had a much worse outcome!”

“I drove Saabs for many years after that but stopped when they went under in 2011. Last year, I realized that SUVs were not for me as I missed my Saabs too much. Since then it’s all Saabs! I have two of the wagons that I use for work and they are both crazy fun to drive,” James revealed.

Paragliding

A sports enthusiast and Executive Director of Sports Tech World Series, Johann Odou is into paragliding since 2012/2013.

“There is something magical about flying. Learning to operate in a different world, one where you go up, down, left, right, forward and back. It's a pretty special feeling to be able to look down on birds flying,” Johann quipped.

Collecting chess sets from the USSR

Rankin Business Lawyers Principal and Founder Rob Roy Rankin has a fascinating hobby. “I collect chess sets with a focus on sets from the USSR.”

Well, if one is a chess enthusiast, why not collect sets from the land of the chess champions? Chess and Russia have a long history together as it is believed that their rulers were partial to this game.

Rob recalled, “I started collecting chess sets back in 1991 when I made my first visit to the USSR. Chess was such an enormous part of Russian and soviet culture in the 20th century and the variety of chess sets produced in that period is incredible. So much of the nation’s culture and history can be gleaned form each set and every piece of each set is a small work of art.”

pinball machines

Dylan Smith, Founder and Managing Director of Rubix, found pinball machines cool. “I started only two years ago and now, I’ve got fifteen of the beautiful creations.”

What makes him take interest in pinball machines is that “I love every tiny little aspect of it. I strongly believe it is the ultimate example of lessons on how to run a global long term business using some of the most complicated and advanced skill sets, whilst keeping a diverse global customer base happy and screaming for innovations, but then complaining when the machines deviate from their definition of pinball.”

He added, “Disciplines include software engineering, mechanical engineering, game theory, manufacturing, pricing, global distribution, support, innovation, sound, lighting, theme licensing, cost of goods, fussy customers, theme integration, storage, business operations, artwork, tournament management and world ranking algorithms plus lots more!”

Cooking new and interesting food

Of course, there are also hobbies that we may find simple, yet relevant in the current situation. For Ben Stickland, Founder and CEO of Alliance Software, he found his interest in preparing food for his family. “I'm enjoying cooking as a hobby, works well in lockdown. Every weekend, I figure out at least one new meal and cook it. My goal is to transition our family to new & interesting food, and a few months in it is working well. It works for me because my wife and children all love food and so it's allowing us to explore new meals together,” he shared.

While most of his growth as an entrepreneur comes from the people he interacts with, many of which are from EO, he finds personal and professional growth through the readings that he does. Still, cooking provides a different kind of value. “Cooking is about an escape. It's a small, completable project. Often as entrepreneurs, we're working on big things that sometimes don't have clear finish lines. When I cook a meal, it's done. Delicious or disgusting, it's done,” he added.

There are many other hobbies out there that entrepreneurs can be involved in and benefit from. What rare or quirky hobby do you have that is not on the list above? Share with us why you enjoy it through the comments section below.

Have you ever wanted to chat with a real-life hacker?

Due to restrictions on physical movements to contain the spread of COVID-19, more and more activities and transactions have moved from the physical space into the virtual space. As online transactions flourish and become more widespread, the threat to cybersecurity and privacy also becomes more prevalent.

Small and medium enterprises are not exempt from such risks and probable attacks. Concerns like these are what Adam Bennett and his team in Red Piranha are trying to address. They are white hat hackers, also known as ethical hackers, who are the good guys that break into computers and devices to test an organisation’s defence against the bad guys.

Speaking to the EO community, Adam shared his knowledge and experiences with regards to cybersecurity, the realities and risks that are present in businesses as well as the struggles in building and running a business.

He began hacking as a hobby and has an intensive experience in professional management, especially in the security and risk management industry. He first talked about how hacking has begun and how it played a crucial role in hacktivism.

However, the influx of cybercrimes and cyber-attacks have disrupted many businesses that led to the closing down of ventures, especially SMEs. With more and more industries connected to the network and relying on digital technology, it is inevitable for online problems to increase. Adam sees two major challenges in countering such setbacks:

1. People don’t know where to start. Many businesses think that having an antivirus is enough to shield their online assets from possible attacks. However, these antiviruses can only protect a small percentage of the business. Professional help is needed to safeguard the remaining percentage.

2. Marketing. Promoting and campaigning for products and services, such as cloud services, before putting defence structures in place can expose businesses to risks. A good network design is needed to address such hazards.

Network architecture is built for office structures to defend a company. But the onset of COVID where many work-from-home arrangements are currently done, the cybersecurity landscape for businesses has changed as it provided many doorways to an organisation’s system.

As problems and threats evolve throughout the years, cybersecurity measures have also improved through technology and companies that help lessen the risks to one’s business. However, it was not an easy path for Adam and his business. While providing the solutions to cybersecurity problems, he also had to build his venture and ensure its longevity.

The entrepreneurial journey is like a rollercoaster ride and the first struggle he had to surpass was communicating a concept when the concept was not thought of before. They have to make people understand and accept a new idea. The second struggle was buy-in as more people want to invest in technology than on the business side.

Notwithstanding such challenges, Adam pressed on and continued to pursue his vision for his company and his mission to help SMEs. He is proud of their mission-driven culture as his teams endeavour to serve their clients.

It is important to have a full grasp of the risks and opportunities that technology may bring to your organisation. It is better to always consult with an expert and seek help when needed.

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How are you protecting your business from cyberattacks? What challenges have you encountered in your entrepreneurial journey? You can share your story by emailing communications@eomelbourne.org.

Three Qualities of a Successful Entrepreneur

Jacob Spencer, Owner and Managing Director of Mobile Skips, cites the various virtues that he finds useful when leading a team. Among them, he names three qualities – persistence, patience and resilience – as the most significant in shaping him to become who he is today. He shared, “There are many, many traits and attributes that have helped me on my journey as a business leader.  On reflection, I believe these three have been the most important and have had the biggest impact on me.”

Persistence

“Having started my working life flipping burgers at McDonald's, I was exposed early on to the stories of Ray Kroc and his successes (and failures) in building the McDonald's brand late in his working life. Ray’s consistent and persistent drive to succeed, regardless of the hurdles, failures and unexpected setbacks, was inspirational. When problems arise, and they initially seem impossible to navigate, having the faith to persevere and persist and believing in our goal has helped ensure I keep moving forward and leading the team through uncertain times,” he remarked.

Patience

According to Jacob, “This one goes hand-in-hand with persistence.  A couple of years ago, I accepted that if I truly wanted a business that ran without my operational input and daily direction, I needed to invest the majority of my time in developing the team and the systems, then have patience in waiting for the outcome. This has been the hardest lesson, as many times my lack of patience has led to a setback—in the heat of the moment, when I see the solution I can’t help myself but to jump in and take over, eroding the hard-won progress already made.”

Resilience

“The last 6 months have thrown more at us than anytime I can imagine.  And, what's more, there is no delineation between the impact at home and in business. Recently, I heard someone reflecting on tough times, ‘without darkness, there is no light and without sadness, there can be no happiness’.  Difficult times are guaranteed, but so are the happier ones afterwards. Facing problems, recognising difficulties and enduring them have helped me realise that we are all much more resilient than we think and that I’ve still got a long way to go,” he acknowledged.

When faced with challenges and difficulties, Jacob finds that having persistence, patience and resilience enables him to meet them head-on with confidence and determination. These and many good qualities are necessary for those who aim to achieve their goals and reach the peak of success.

What positive traits do you want to build up in yourself? What characteristics have you found helpful when taking the entrepreneurial journey? Share your thoughts below.

Lessons learned from launching a VC-backed startup during a pandemic

Raising capital for a new venture can be quite daunting at this time when a global crisis has affected many lives, including businesses, markets and economies. The present situation may be quite disheartening for those who want to take their first step into their entrepreneurial journey or those with businesses who want to open a startup.

However, there may be a spark of hope as CloudOlive Co-Founder and Co-CEO Adam Ross shared, through a virtual event with EO Melbourne, his valuable experience and the lessons he learned from launching a Venture Capital-backed startup during a pandemic. Adam is now pitching for round 2 of raising capital, using the lessons he learned from round 1.

It all started when Adam received from a friend a link to Antler, a global early-stage venture capitalist (VC) that enables and invests in the world’s most exceptional people, defining companies of tomorrow. Through this startup incubator, Adam met his co-founder earlier this year, and they both founded CloudOlive, a single place for Managed Service Providers (MSPs) to discover, purchase and optimise the SaaS solutions they resell to their customers. Since incorporating in April, they have raised funds for capital and are in the process of launching a minimal viable product to pilot customers. 

To participate in this funding process, Adam and other accepted applicants went through a 12-week program and training wherein they would find a co-founder, validate a problem area, get as much traction as possible, and have an opportunity to pitch to possible investors. What they usually look for in founders, as Adam noted, are technically-minded people, those with a commercial mind, and the main experts. These qualities and the ability to execute ideas are often chosen during the process.

One of the key factors for a successful pitch is good preparation. Adam and his co-founder had to come up with hundreds of possible questions before the pitch to ensure that they have diligent answers to everything that will be asked of them. They assigned topic questions to each other so that it will be easier to respond to queries during the pitch. It is also best to keep those answers short and concise.

Throughout the experience, Adam realised that raising money is a full-time job. He found that trying to close in the first call is never going to happen. For most VCs, what they care about is future traction. “Securing a VC is almost like securing a user for your product in some regard. They need to fit the exact intersection of where you are and what you’re offering,” he stated.

From the first phase of the program and going into round 2, Adam learned that it is better to ask diligent questions to investors early on. Such questions can be:

• Talk us through your last 3-4 investments.

• How long did they take to come about?

• What revenues were they at?

• What’s your follow-on strategy?

• If you invest in us now, how hands-on do you want to be in the business?

It is good to speak to their portfolio companies as well to be able to gain an understanding of what they are like when things are not doing well. Adam believes it is important to have this information because having a VC is like a marriage where both the founders and the investors have to make the partnership work and enjoy the returns.

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EO Melbourne organizes learning events like this where Members and those within the EO community can find nuggets of information, knowledge and wisdom that can help them in their entrepreneurial journey. EO Members also join lots of benefits that can further their development as entrepreneurs and help them with their businesses. To be part of EO Melbourne, you can check this page on how to join.

Persistence and dedication to business: the difference between success and failure

“The more I practice, the luckier I get.” – Gary Player

This inspiring quote from golf legend Gary Player has taught Canopy Fitouts Managing Director Karl Simity about the need to work hard to be able to succeed in one’s endeavours. “Creating space that is perfectly fit for the user is what drives me. Sometimes there can be multiple roadblocks to creating a space that suits. However, finding the perfect solution is what I pride myself on,” he declared.

Karl started his business 5 years ago and managed to turn it into an 8-figure business in four years. “And I have never looked back. I love every part of it, from inspiring clients to working with my amazing team, as well as the exciting projects and stories of success that we get to play a small role in,” he shared.

According to Karl, “There are many different ways to create beautiful things, but from an early age, I decided to follow my passion for construction and people and make office fitouts my career. I’ve been lucky enough to live and breathe fitouts for half my life and I’ve seen just about every aspect that goes into a fitout.”

Throughout his entrepreneurial journey, Karl learned that one cannot just achieve success overnight. Several factors facilitate entrepreneurs to reaching their goals. “You need to have a product or service that has a good market fit. You need a good business plan. You need start-up capital,” Karl enumerated.

Having these conditions are essential, but it is also important to have the right attitude and mindset towards business. He added, “You need to accept that you won't always get it right. Most of all, you need to be okay with not having the answers. It doesn’t matter how many entrepreneurial or business fundamentals you get right. It will never guarantee success. But there is one thing that will always be key – you need to stand up, you need to hold your head high and you need to get on with it.”

Karl further shared, “I’ve worked on the ground getting crucial hands-on experience. In design, it is challenging thoughts and boundaries of what is achievable, and in management, it is overseeing projects from inception and site selection to relocation.”

“You have to do the work, put the hard yards in and turn up every day as your best self, being ready to tackle the challenges head-on. There is always going to be someone smarter, faster and someone with more experience, but you have to be the one willing to work the hardest. Your persistence and dedication to your business is the difference between success and failure and the difference between good and great,” he remarked.

The reward can be quite satisfying for him as it motivates him to take the extra mile. “Seeing people happy in their new space and using them as designed drive me to continue to challenge myself to come up with smarter, more inspiring solutions and alternatives to ensure I can deliver the perfect fitout.”

Karl recognises that there are high points and low points in the entrepreneurial journey. But what matters is that he keeps moving forward until he gets to his goal. “You won’t always get it right, but it’s about getting up doing the work and putting the time in. That’s why ‘The more I practice, the luckier I get.’”

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What entrepreneurial lesson have you learned in your journey? Share them with us through the comments section below.

Learning from the experts: Readjusting to Life after Lockdown

Melbourne has endured one of the strictest and longest lockdowns in the world with stage 4 restrictions imposed since early August. There have been huge impacts on businesses, personal lives, and people’s general mental well-being. As restrictions have started to ease, the chapter turned to experts Joe Pane and Katerina Papamarkou to know how to readjust to life after lockdown.

An expert in human behaviour with a degree qualified in psychology and sociology, Joe Pane acknowledged that “there are a lot of realities that people have gone through that are very extremes. Some people had a tough time losing money, losing relationships, losing businesses and some unfortunate tragic circumstances where lives have been lost as well. At the other extreme, some businesses have been booming and doing well.”

With a healthy appreciation and respect for people’s experiences and what they have gone through, he elaborated on how to handle the realities of people, which are unique for everyone. One of the key points that he touched on was focusing on what we have, which is gratitude, without denying what is happening around us. When business leaders manage themselves this way, they can manage their teams more effectively because they can see more clearly when they’re in touch with gratitude.

“And that’s when you can start bringing in even more certainty, even more warmth and even more connection to your interactions every day if you’re running a team or dealing directly with customers or clients,” he said.

Joe added, “Hope, along with gratitude, is one of the simplest yet most powerful focus points in our lives.” It is helpful to come up with small rituals that people can look forward weekly and raise their spirits. This can be done by learning something new like a musical instrument or online course, getting involved in a new hobby or designing small events in your schedule like pizza night every Friday. He called this micro-hope. From that, people can create macro-hope that will help them get to the next stage by looking forward to something in the long-term, such as travelling to other places or getting together.

Katerina Papamarkou, EO Melbourne’s Resident Psychologist with over 25 years of experience in organisational consultancy roles, pointed out that “there is a wide range of different responses to what’s been going on so there have been several workplace challenges.”

What she has noticed was that as workplaces have started to think about going back to work, people experience anxiety on how going back to work will look like for them, since this whole thing is still novel. Some of the challenges for organisations and businesses are the social distancing requirements, travelling to and from work, and maintaining records for contact tracing. What businesses can do are to:

• Ensure safe and healthy practices

• Manage different attitudes and expectations

• Think of financial considerations

• Do contingency planning

• Care for the mental health and well-being of their team members

She remarked that people are experiencing lockdown fatigue and anxiety so it is important for organisations to lend support and talk it over to those who are going through these challenges. She also reiterated the need for compassion and empathy for those who are experiencing difficulty during these tough times. Since there are shifts in context, choice and control, it is normal to have a range of psychological reactions to an abnormal situation and it is important to acknowledge these various thoughts and feelings.

It helps to be mindful of such realities, to focus your attention on values and goals, and to know what is most important to you and what you need to let go. You can do this by putting things in perspective, taking precautions and minimising risks, and taking action according to your goals.

Finally, both cited open communication as the best approach that can help organisations and their members readjust to life after lockdown. Knowing the concerns of those in your team and discussing possible solutions can be a huge comfort to them. Although there has been a huge shift in people’s lifestyle due to the pandemic, things will eventually come to pass. However, to get through this and be able to cope through the changes happening within and around us, it is noteworthy to be mindful of one’s own as well as of others’ thoughts and feelings, accept these realities, and acknowledge them.

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When you join EO Melbourne, you will have access to these learning events, once-in-a-lifetime experiences, and other benefits that can help you in your entrepreneurial journey.

How to brainstorm effectively

Ideas are necessary for every business, whether it’s for product development, administrative matters, management or marketing. Having a safe environment and doing healthy exercises can cultivate concepts into creative outputs are significant to a business venture.

Brainstorming is one way to collect, bring together, sift through and improve on all the creative thoughts our team members may have. The question is: how do we do it efficiently? Premier Technology Solutions Pty Ltd CEO Matthew Beesley shares with us his experience and tips on how to conduct brainstorming effectively.

Brainstorming for your business

By Matthew Beesley

There are many tried and true methodologies and frameworks for enabling teams to brainstorm ideas. From mind mapping to round tabling, these methods are useful for finding innovative ways to solve problems.

As a business stacked full of engineers, we are rarely short of solutions or suggestions. One thing that’s clear to a business with 'all the answers' is just how easy it is to solve the wrong problem or problems that didn't need solving in the first place.

So how do you know if you're solving the wrong problem?

Firstly, separate the emotion

Problems generally come to the table as a result of a catalyst, often via a high-profile client or staff member. It's important to first separate the emotion and status tied to it to measure the true weight of the situation.

Secondly, understand the impact

It's almost impossible to have a truly effective brainstorming session without first understanding the impact. What is the cost of doing nothing vs. the potential gain of the 'perfect solution'. Something with limitless potential should be brainstormed without financial or resource constraint. Likewise, a problem with limited upside should have a narrower scope, allowing for conclusions to be reached quickly and efficiently.

Third, always ask 'why'

As the saying goes, "sometimes the problem is just the symptom of another problem". It's important to drill down several layers by asking 'why'. Questions like "why do we want this opportunity?" and "why will that help us?" will eventually lead to an underlying need or desire that could reshape your entire approach to a situation.

Bringing it all together

Dealing with the above ensures that round table discussions or other brainstorming techniques can have the most impact. Asking 'why' provides a purpose. Understanding the impact defines a scope. Finally, separating the emotion removes bias and enables true creative thought.

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Different businesses may have unique problems or needs that may require brainstorming to solve or address them. The tips above may be able to guide you on how to go about it properly so that you can make use of your time, effort and ideas proficiently.

If you have other tips to add, please feel free to share them at the comments section below.

Diversity and Inclusion: how do we make it become part of our corporate culture?

In times of social unrest, it becomes more critical for founders and leaders to dive deeper into diversity and inclusion within their organisations.

With recent events across the world bringing systemic racism and inequality to light, it is more important than ever to be upholding diversity and inclusion within the workplace. The worst thing any organisation can do right now is to do nothing.

But where do we start? How do we navigate the topics of diversity, inclusion, and equality with respect and do it right? How do we communicate about this with our team and our customers? How do we become more aware of our unconscious bias within our HR, marketing, or daily operations and address them effectively? What steps can we take to ensure long-lasting diversity and inclusiveness is part of our company’s culture?

EO Melbourne has been into the topic and some members have shared their thoughts and tips through the article “We asked the question: As an entrepreneur, how do you practice diversity and inclusion in the workplace?” This time, the chapter invited Dr Emma Fulu, Founder and Director of The Equality Institute, and Hannah Kassay, a refugee who came to Australia 17 years ago from Eritrea, to shed more light on this issue as they shared their experiences and thoughts on how we, as a society, can do better.

Emma talked about her personal experience coming from a family of diverse backgrounds. Growing up, she has received undue treatment from people who have perceived her as different from them. Since she found herself wanting to address injustice and inequality, she then pursued a career that enabled her to do this.

She became a researcher, social entrepreneur and one of the world’s leading experts on equality and the prevention of violence against women and girls. Her groundbreaking research has been featured widely in international media, including on BBC, Al Jazeera, CNN, and Huffington Post, and published in high-level academic journals. She is also a representative on the Victorian Government’s Ministerial Council on Women’s Equality, co-Chair of the Gender and Rights Advisory Panel of the World Health Organization, and a member of the Lancet Commission.

Eventually, she founded the Equality Institute, a global feminist agency working to end violence against women and girls with the ability to combine world-class research with creative communications.

For companies who want to uphold diversity and inclusion in their organisation, Emma stated that it is best to communicate with honesty and humility, to listen to team members, to acknowledge areas for improvement on this aspect, and to take further action that can create long-term impact. She recognised that there is no quick solution to ensuring equality in companies, but a good approach is to have a diverse recruitment process to more targeted groups, which may require more time and effort.

Hannah, on the other hand, shared her journey from her childhood in Eritrea to her move to Australia. “When I came to Australia as a refugee, ZERO was the only way one could describe my starting position. Without knowing English or having any real formal education, it was only power of will, utmost dedication on a daily level, and continuous personal growth that made me into what I am today - a businesswoman with a deep awareness of what it takes to convert ZERO to ONE,” she revealed.

She started her company, ACS Cleaning Melbourne, from scratch with zero income and built the business into a trustworthy resource that it is today through old-school perseverance, dedication, and customer-obsessed approach. Today, her business has 10 franchises and growing, with plans for expanding nationally.

Throughout her journey, when she has come to realise that she was different from everybody else, Hannah began to educate herself. Later on, she developed self-esteem and saw her value as a person. “Diversity comes from within,” she remarked, and equality is something she regards as self-responsibility. For her, diversity and inclusion in any organisation must be a genuine effort where the leader or CEO explores what it truly means to be different and conducts open communication about it. She also pointed out that embracing diversity will also nurture the creativity and growth of an organisation.

Through her business, Hannah extends an opportunity for women and those who are marginalised to reach their goals through franchising. At present, she does some public speaking and organises workshops and mentoring sessions for everyone interested in hearing and learning about the principles that proved their value and soundness during her whole career. “I have a special interest in empowering underprivileged women and youth, helping them find their place in a global business ecosystem,” she stated.

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EO Melbourne comes up with webinars and learning events like this that helps entrepreneurs look into various social issues that may be beneficial in growing their business and developing their organisation.

Applying a childhood lesson to the entrepreneurial journey

Entrepreneurial insights flourish from experiences, resources, education and learning events. Yet, some of the lessons that business owners now carry in their entrepreneurial journeys may often be traced from childhood. Some develop their skills and knack for business since their early years, whether it’s through their family or their self-learning.

Founder and Director of Graman Advisory and Executive Director of Clark Rubber Graeme Goldman looks back to his early years and realised the gem of lessons he got during those times.

“I grew up in Rhodesia (now Zimbabwe) in Africa. Rhodesia was and still is a third world country, which means there is a lot of poverty. My father was a pharmacist, so whilst we were not wealthy, we were comfortable,” Graeme shared.

He recalled his childhood days and how he would enjoy it with his family. “When I was 6 or 7 years old, we, as a family, would have a big outing for the week and go to the movies on a Sunday night. This was a big event because in Rhodesia at the time, we did not even have TV (yes, think about how lucky I was to grow up without TV).”

However, one incident was ingrained in his mind and brought a valuable lesson that he still carries to this day. “On this particular Sunday, I was walking with my dad, my hero, and we walked in and bought the tickets. Next step was to go to buy popcorn and lollies. But my dad bent down and asked me if I would like to do something instead of spending money on popcorn and lollies. I said no because I was entitled to those, just like every other Sunday at the movies,” he recalled.

“Dad asked me if I saw the beggar on the pavement as we walked in and I said, ‘no, I did not’. Dad explained to me that the beggar was begging because he had no money and no food, and we could give the money for the popcorn and lollies to the beggar to buy food, but I would have to forego my treats,” Graeme continued.

The next thing that happened made little Graeme realise something important. “Begrudgingly, I walked with my dad to the beggar and dad gave the beggar the popcorn money, shook the beggar’s hand and wished him well. As we walked back to the movie, my dad said something to me that I have never forgotten and something that I have lived my life by:

‘there but for the grace of god, go I.’”

What his dad meant was that Graeme was fortunate not to be in a similar situation as the beggar, which is why he has to empathise with them. That lesson has shaped Graeme’s view of the entrepreneurial path and helped him overcome the challenges he encountered along the way.

“As entrepreneurs, we have all faced difficulty and hardship in our journeys. At least I know I have. Every time I think how challenging life is for me at that moment, I remember those words my dad said to me more than 40 years ago. It reminds me that life could have been a lot harder for me than what it is and I am grateful for what I have and for what I have been allowed to achieve,” he remarked.

Truly, the path of entrepreneurship may be full of ups and downs. However, many more may be in an even worse situation than the one you may be in. The entrepreneurial life calls for perseverance, endurance, relentlessness and determination. It may also need human values like sincerity, compassion and honesty. One does not learn all these overnight. Some of them you may already have picked up from your childhood lessons or your experiences, which you may be able to apply to your role as a business leader.

The entrepreneurial journey of Datto’s Austin McChord

Reading about the life journey and insights of successful entrepreneurs is inspiring and educational. But there’s a different kind of learning experience that you get when you hear their stories firsthand and have the opportunity to ask them questions that have been lingering in your mind. Such was the opportunity that EO Melbourne has presented to its members and community when it held a virtual event with Austin McChord, the Founder of Datto.

Becoming a unicorn startup is one of the goals many entrepreneurs want to achieve. But how does one start small and become a global success? It was not a smooth journey for Austin as he shared the ups and downs that he went through during the process of growing his business.

Austin started Datto from his parents' basement in 2007 and went on to build it as the first unicorn startup from his home state of Norwalk, Connecticut. With the mission of bringing best-in-class data protection solutions to underserved small and medium-sized businesses, he was able to make Datto as the world's leading provider of IT solutions delivered through managed service providers (MSPs).

According to Austin, there were some hits and misses as he began making his first products from limited resources. He built his online store, created a website and had his products listed on Amazon only to see no sales. However, out of his not-so-glorious beginnings, he kept on creating and innovating until he saw some promise from the ideas that he and his team have executed.

Moving out of the basement to a bigger office and later several locations across the US and around the world, Datto has grown and Austin, as the founder, continued to chart that distance to the future. While coming up with new concepts and creations, he made sure to look after his team and customers, as well as respond to the needs of the community, especially during times of disaster.

One particular incident that Austin couldn’t forget was when he received a strategic deal where a company wanted to buy his business. He didn’t believe it at first, but when he realised they were bent on offering his venture, he took Datto even more seriously. At that time, the deal didn’t get through and Austin went on to build Datto to the point wherein they even bought their competitors’ products.

As Datto became huge, Austin wanted to move towards his next big journey and give the company a new leadership space. He stepped down as Datto’s Chief Executive Officer after serving for over 10 years. Now, he invests in and advises other technology growth companies, while continues to invent and experiment in his lab in Norwalk, CT.

Since then, Austin has received various distinctions and awards. He was named to Forbes Magazine’s 30 Under 30 list in 2015, named an Ernst & Young Technology Entrepreneur of the Year in 2016, and earned recognition as one of the nation's top 50 philanthropists in 2017 by the Chronicle of Philanthropy.

It was an inspiring entrepreneurial journey worth emulating. Austin showed that with determination and perseverance, along with a passion for his craft and commitment to his team and clients, he can achieve his goals.

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EO holds chapter, regional and global events for its Members that help them in their entrepreneurial journey. Interested to join the EO Melbourne chapter? Check out how through this page.

5 books every entrepreneur should read

Crowd Culture Director Blake Brunne and Orange & Green Founder and Executive Director Rudi van der Vlies share the books that have helped them navigate through the business space and understand their market better.

According to Blake, “There are a lot of books about Marketing and Entrepreneurship out there at the moment but for me, the two that have stuck out the most for me are The 4-Hour Work Week by Tim Ferriss and Purple Cow by Seth Godin.”

As to why he chose these books, “Both of these books gave me some great insights and learnings when I was getting Crowd Culture off the ground in 2016 and a lot of which I still use today. The books itself isn’t too long and are easy to digest especially in Audio Book form, which makes it a great starting point for any busy entrepreneur,” Blake explained.

1. Purple Cow by Seth Godin

Blake shares what he has learned from the book. “Purple Cow was the book that gave me early insights on how to understand my customer better. Although my business has changed a lot since 2016 when I read it for the first time, my key takeaway from the book remains the same: Passion. In the book, Godin writes 'If you make something that you’re passionate about, it’s sure to be remarkable; if you create something that others are passionate about, it’s sure to have a market. Passion is key.’ I feel if that even you don’t read any more of the book, then you would have still learnt a valuable lesson from this.”

“We all want to do something we are passionate about or that we find a sense of joy in, and for a lot of us that could be the reason we became entrepreneurs. But for the majority of us, eventually, we are going to have to work on something that we are not passionate about. Godin writes 'you still need to project an air of passion, even if it’s not real.’ It sounds straightforward, but for me, it isn’t that simple. I was hell-bent on finding a way to do something I was passionate about, and I hadn’t thought about the fact that if I only did things I was passionate about, then I was leaving a whole heap of clients and markets left untapped,” Blake shared.

Blake has learned since and has adjusted his mindset. “It took a while and I still need to work at it today, but when I speak to clients about their event now I can show genuine excitement and share in their passion. In my game, that means a better solution for my clients and could be the difference between winning and losing the job.”

2. The 4-Hour Work Week by Tim Ferriss

Tim Ferriss’ The 4-Hour Workweek: Escape 9–5, Live Anywhere, and Join the New Rich tackles lifestyle design. Citing several case studies, the book presents examples of those who have multiplied their income, shortened their work time and enjoyed their life due to wise decisions, practical solutions and smart adjustments in their work regimen.

One doesn’t have to work round-the-clock, wear themselves out and wait for retirement when they can start to enjoy life. In his book, Ferriss shows that people can work smart enough to be able to attain financial freedom, location independence and frequent vacations or what he refers to as ‘mini-retirements’ while continuing their business journey.

And while Blake has gained considerable tips and advice from these two books, Rudi, on the other hand, believes that good business leaders should have the following three books at the front of their mind so that they can always act and manage accordingly. These books have presented mind-blowing concepts that have guided many entrepreneurs and helped them attain the success they were aiming for. They have also helped business owners reach their goals at an accelerated rate.

3. Scaling Up by Verne Harnish

If you want to master the four major decision areas of your business: People, Strategy, Execution, and Cash, then Verne Harnish’s Scaling Up: How a Few Companies Make It…and Why the Rest Don’t is a must-read.

The book contains practical tools, techniques and approaches that have been tried and tested by various companies and businesses. It also includes one-page tools that readers can use in scaling up their ventures. Entrepreneurs can learn from this book on how to grow a business that can dominate an industry without killing it.

Aside from authoring books, Verne Harnish is also the Founder and CEO of Gazelles, a global education and coaching company, and also the Founder of EO.

4. Good to Great by Jim Collins

“Good is the enemy of great” is a famous line of Jim Collins in his book Good to Great: Why Some Companies Make the Leap... and Others Don't. The question that this book wishes to address is ‘can a good company become a great company, and if so, how?’ Based on the five-year research on various companies, the book presented several findings: the Level 5 Leadership; First Who, Then What; Culture of Discipline; Hedgehog Concept; Technology Accelerators; and The Flywheel and the Doom Loop.

It’s a great read that reveals significant thoughts from the data and examples of companies cited in the book. The concepts are helpful tools for entrepreneurs that can challenge their mindset and motivate them to aim for better results.

5. The Ideal Team Player by Patrick Lencioni

Jeff Shanley is a leader who tried to save his uncle’s business by bringing back the commitment of the organization towards teamwork. He needs to find out the virtues that team players must have so that he can hire and build the team based on such virtues. His story is the central point in Patrick Lencioni’s book, The Ideal Team Player.

Apart from the story, Lencioni includes in the book a powerful framework and actionable tools that can be used in recognising, employing and fostering ideal team players. Since good human resource is an important factor in the success of a company or enterprise, the book is a valuable guide to business leaders in developing and nurturing an ideal team that can help them drive their ventures towards their goals.

This is a good list that you can take with you on your entrepreneurial journey and growth as a business leader. What books have you read that have helped you face the challenges of entrepreneurship? Tell us your recommended books in the comment section below.